Digital Ad Specialist - CAG

North Austin Nissan; Austin, Northern (TX, KY); Hybrid; USD 50,000 - 60,000; Full time

Benefits offered by this job

Employer Paid Dental Insurance

Employer Paid Life Insurance

Employer Paid Medical Insurance

Employer Paid Health Savings Account

Employer Paid Wellness Clinic

Employer Percentage Matching for 401k

Employer Paid Parental Leave

Employer Paid Employee Assistance Plan

5 Paid Bereavement Leave Days/Year

5 Paid Time Off Vacation Days/Year

14 Paid Time Off Vacation Days/Year

19 Paid Time Off Vacation Days/Year

24 Paid Time Off Vacation Days/Year

Annual Christmas Bonus Based on Tenure

Annual Technician Flag Hour Bonuses

Annual Christmas Party

Annual Employee Appreciation Dinner

Employee Vehicle Purchase Program

Employee Discounts on Collision Repair

Job summary

Continental Automotive Group is seeking a Paid Social Media Specialist to support and optimize digital advertising for multiple clients. This full-time Austin, TX role manages paid social campaigns, oversees SEM vendor performance, analyzes Google Ads and site data, and supports ongoing SEO efforts.

Ideal candidates have 2+ years in paid social, proficiency with Facebook/Instagram/LinkedIn/Twitter/TikTok ads, GA4, and Google Analytics. A valid driver’s license is required.

Qualifications

• 2+ years managing paid social campaigns, agency or multi-client experience.
• Proven experience with Facebook/Instagram, LinkedIn, Twitter and TikTok ads.
• Strong understanding of GA4, audience targeting and advertising tools.
• Valid driver's license for at least 1 year.
• Must be 18+ years old.

Responsibilities

• Build, manage, and optimize paid social campaigns across Meta platforms.
• Oversee SEM vendor performance, strategy, budgets, and results.
• Analyze Google Ads performance and identify improvement opportunities.
• Monitor website analytics, traffic, engagement, and conversions.
• Support website SEO including content, keywords, metadata, and on-page optimization.
• Identify digital performance trends and provide actionable recommendations.
• Align campaigns and website initiatives with dealership goals and marketing strategy.

Skills

Paid social campaigns

Facebook Ads Manager

Instagram Ads

LinkedIn Ads

Twitter Ads

TikTok Ads

GA4

Audience targeting

Google Analytics

Google Ads

Data-driven decisions

Drive license

18+ years old

Tools

Facebook Ads Manager

Google Analytics GA4

Google Ads

Job description

Job Details

Job Location: CAG Corporate Team - Austin, TX 78757

Position Type: Full Time

As a Paid Social Media Specialist, you will be responsible for supporting and optimizing the company’s digital advertising and online presence. This role manages paid social campaigns, oversees SEM vendor performance, analyzes Google Ads and website data, and supports ongoing SEO efforts

Key Responsibilities include but are not limited to:

• Build, manage, and optimize paid social campaigns across Meta platforms.
• Oversee SEM vendor performance, strategy, budgets, and campaign results.
• Analyze Google Ads performance and identify opportunities for improvement.
• Monitor website analytics, traffic, engagement, and conversion performance.
• Support website SEO, including content, keywords, metadata, and on-page optimization.
• Identify digital performance trends and provide actionable recommendations.
• Ensure digital campaigns and website initiatives align with dealership goals and marketing strategy.

Skills & Qualifications:

Experience:

• 2+ years of experience managing paid social media campaigns, ideally in an agency setting or for multiple clients.
• Proven experience with platforms such as Facebook Ads Manager, Instagram Ads, LinkedIn Ads, Twitter Ads, and TikTok Ads.
• Strong understanding of social media platforms, digital advertising, GA4, audience targeting, and advertising tools
• Must have held a valid driver's license for at least 1 year.
• Must be at least 18 years of age to be considered.

Skills:

• Expertise in creating, managing, and optimizing paid social media campaigns and SEM for different client goals
• Strong analytical skills with the ability to analyze data and make data-driven decisions.
• Proficiency in using social media analytics and advertising tools (Google Analytics, Google Ads, Facebook Ads Manager, etc.).
• Excellent written and verbal communication skills.
• Ability to work in a fast-paced environment and handle multiple clients simultaneously.

Additional Attributes:

• Detail-oriented and organized with strong project management skills.
• Ability to think creatively and strategically to deliver results for clients.
• A self-starter with the ability to work both independently and as part of a team.

Why Join Us:

• Work with a diverse range of clients.
• Opportunity for growth and career advancement in a fast-paced, innovative environment.
• Collaborative and supportive team culture.
• Competitive salary and benefits package.

Schedule:

This is a full- time position from Monday- Friday

Compensation:

$50,000 - $60,000 annual salary

Core Values:

• Transformational Not Transactional - Be Transformational
• We do what we say we're going to do
• We encourage and support each other
• We're committed to continuous growth

All Continental Automotive Group Full-Time Employees Receive:

• Employer Paid Dental Insurance
• Employer Paid Life Insurance
• Employer Paid Medical Insurance
• Employer Paid Health Savings Account Contribution
• Employer Paid Wellness Clinic
• Employer Paid Flu Vaccinations Every Fall
• Employer Percentage Matching for 401k
• Employer Paid Parental Leave
• Employer Paid Employee Assistance Program
• 5 Paid Bereavement Leave Days/Year for immediate family members (after 60 days)
• 5 Paid Time Off Vacation Days/Year (60 days - 1 year)
• 14 Paid Time Off Vacation Days/Year (1 year - 3 years)
• 19 Paid Time Off Vacation Days/Year (3 - 7 years)
• 24 Paid Time Off Vacation Days/Year (7+ years)
• Annual Christmas Bonus Based on Tenure
• Annual Technician Flag Hour Bonuses ($.25 for Express Tech Hr, $.50 for Main Line Tech Hr, $1 for Master Tech Hr)
• Annual Christmas Party
• Annual Employee Appreciation Dinner
• Employee Vehicle Purchase Program
• Employee Discounts on Collision Repair, Parts, and Service
• Bi-Weekly Pay Periods, Paid on Fridays
• Holidays: Thanksgiving, Christmas & New Years
• Employer Paid Lunches Every Saturday
• Employer Paid Lunches/Dinners - Special Occasions (Blood Drives, Birthdays, Awards, etc.)
• Access to In-House Insurance Agency
• Access to In-House Marketing Agency
• Voluntary Life Term and Whole Insurance
• Voluntary AFLAC Supplemental Coverages, Voluntary Vision plan, Pet Insurance, and Legal Shield
• $200 Donation to Charity of Your Choice with Approval

Benefits

• Employer Paid Dental Insurance
• Employer Paid Life Insurance
• Employer Paid Medical Insurance
• Employer Paid Health Savings Account Contribution
• Employer Paid Wellness Clinic
• Employer Paid Flu Vaccinations Every Fall
• Employer Percentage Matching for 401k
• Employer Paid Parental Leave
• Employer Paid Employee Assistance Program
• 5 Paid Bereavement Leave Days/Year for immediate family members (after 60 days)
• 5 Paid Time Off Vacation Days/Year (60 days - 1 year)
• 14 Paid Time Off Vacation Days/Year (1 year - 3 years)
• 19 Paid Time Off Vacation Days/Year (3 - 7 years)
• 24 Paid Time Off Vacation Days/Year (7+ years)
• Annual Christmas Bonus Based on Tenure
• Annual Technician Flag Hour Bonuses ($.25 for Express Tech Hr, $.50 for Main Line Tech Hr, $1 for Master Tech Hr)
• Annual Christmas Party
• Annual Employee Appreciation Dinner
• Employee Vehicle Purchase Program
• Employee Discounts on Collision Repair, Parts, and Service
• Bi-Weekly Pay Periods, Paid on Fridays
• Holidays: Thanksgiving, Christmas & New Years
• Employer Paid Lunches Every Saturday
• Employer Paid Lunches/Dinners - Special Occasions (Blood Drives, Birthdays, Awards, etc.)
• Access to In-House Insurance Agency
• Access to In-House Marketing Agency
• Voluntary Life Term and Whole Insurance
• Voluntary AFLAC Supplemental Coverages, Voluntary Vision plan, Pet Insurance, and Legal Shield
• $200 Donation to Charity of Your Choice with Approval

We strive to take excellent care of our employees, so that they will strive to take excellent care of our clients!

CAG is proud to be an equal opportunity employer. We are committed to building a diverse, equal, and inclusive workplace and our recruiting process reflects this commitment.

CAG is committed to compliance with the American Disabilities Act. If you require reasonable accommodation during the application process or have a question regarding an essential job function, please call [phone].