Design Systems Lead & Brand Architect

Edmentum; United States; Remote; USD 130,000 - 145,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) with company matching

Time away program

Volunteer time away

Winter office closure

Job summary

Edmentum is a remote-first educator tech company, seeking a Principal Designer to drive its design system and brand guidelines. You will shape scalable, accessible web experiences and high-impact marketing assets in collaboration with Marketing, Product, and Development teams.

You will lead motion graphics, typography, and visual storytelling while championing AI-powered design practices and evolving responsibilities as needed to support business goals.

Qualifications

• Bachelor’s degree in graphic design, visual communications, or related field, or equivalent experience.
• 10+ years of experience spanning graphic design, brand design, creative marketing, design systems, and UX/UI design.
• Figma power user with deep expertise in libraries, components, variables, FigJam, and Buzz.
• Built and governed enterprise design systems.
• Strong command of Atomic Design, responsive design, web design, and user experience principles.
• Expert in typography, layout, and visual storytelling.
• Proficient across Adobe Creative Cloud applications (Illustrator, Photoshop, InDesign, After Effects, Premiere Pro).
• Motion graphics and animation experience in professional work.
• Presentations and sales enablement materials experience.

Responsibilities

• Lead development, governance, and evolution of Edmentum's design systems and Figma libraries.
• Shape and maintain brand guidelines and visual identity across platforms.
• Design scalable, accessible web experiences, templates, and UI solutions.
• Create marketing assets for digital, social, email, web, presentations, events, and print.
• Collaborate with Product, Development, Marketing, and content teams for a unified brand.
• Bring stories to motion through animation, motion graphics, and video.
• Champion smarter workflows, stronger documentation, and AI-enhanced design practices.

Skills

Design systems

UX/UI design

Motion graphics

Brand design

Typography

Leadership

Education

Bachelor's degree in graphic design/visual communications or related field

Tools

Figma

FigJam

Buzz

Adobe Creative Cloud

Illustrator

Photoshop

InDesign

After Effects

Premiere Pro

Job description

Edmentum is a remote-first educator tech company, seeking a Principal Designer to drive its design system and brand guidelines. You will shape scalable, accessible web experiences and high-impact marketing assets in collaboration with Marketing, Product, and Development teams.

You will lead motion graphics, typography, and visual storytelling while championing AI-powered design practices and evolving responsibilities as needed to support business goals.