Deputy Director, Campaign Planning & Channels Management

Ladders; Seattle (WA); On-site; USD 234,000 - 363,000; Full time

Benefits offered by this job

Diverse team collaboration

Global initiatives engagement

Partnership with internal/external 
co

Professional development

Job summary

Ladders is seeking a Deputy Director of Campaign Planning & Channels Management in Seattle, WA. Lead integrated campaign planning and digital channel strategy for a mission-driven organization with broad public reach and collaboration with analytics and brand teams.

Role focuses on audience engagement, content strategy, and measurable campaigns aligned to priorities. Travel up to 15% domestically and internationally may be required.

Qualifications

• 10+ years of leadership in campaign planning and digital strategy.
• Strong expertise in audience engagement, content marketing, and digital channels.
• Experience leading diverse teams in dynamic environments.
• Excellent written and oral communication with creative problem-solving.
• Experience in nonprofit, public health, or similar sectors; international exp is a plus.

Responsibilities

• Design and lead integrated campaign strategies aligned with brand and initiatives.
• Direct campaign strategists across platforms to improve relevance and manage reputation risks.
• Collaborate with global brand experience team on content strategies from audience insights and performance data.
• Partner with analytics/insights to measure and report campaign effectiveness.
• Develop and implement long-term digital channel strategies for engagement and retention.
• Manage a network of digital and social channels to engage target audiences with meaningful content.
• Lead audience development strategies showing how channel strategy drives engagement.

Skills

Audience engagement

Content marketing

Digital channel management

Leadership in dynamic environments

Written and oral communication

Creative problem-solving

Education

Bachelor's or Master's degree in communications/marketing/journalism

Job description

For our client, we are seeking a Deputy Director, Campaign Planning & Channels Management to join the team of a leader in the Education, Government & Non-Profit space.

This role will lead integrated campaign planning and digital channel strategy across a mission-driven organization with broad public reach. You will guide audience engagement efforts, shape content and channel approaches, and help ensure campaigns are relevant, measurable, and aligned to organizational priorities. The position also partners closely with analytics, insights, and brand teams to strengthen performance and support reputation management.

Location: Seattle, WA - US based candidates only, no visa sponsorship available

Compensation: $234,000 - $362,800 annually

Responsibilities

• Design and lead integrated campaign strategies that align with organizational brand and initiatives
• Direct campaign strategists in executing campaigns across various platforms, enhancing news relevance and managing reputation risks
• Collaborate with the global brand experience team to create content strategies based on audience insights and performance data
• Partner with analytics and insights teams to ensure accurate measurement and reporting of campaign effectiveness
• Develop and implement long-term digital channel strategies for audience engagement and retention
• Manage a network of digital and social media channels to engage target audiences with meaningful content
• Lead audience development strategies for key channels, articulating how channel strategy drives engagement

Qualifications

• Bachelor's or master's degree in communications, marketing, journalism, or a related field
• 10+ years of progressive experience in a leadership role within campaign planning and digital strategy
• Strong expertise in audience engagement, content marketing, and digital channel management
• Proven ability to lead and develop diverse teams in dynamic environments
• Excellent written and oral communication skills with a knack for creative problem-solving
• Experience in nonprofit, public health, or similar sectors preferred; international experience is a plus
• Ability to travel up to 15% domestically and internationally

Benefits

• Opportunity to work with a talented and diverse team
• Engagement in impactful global initiatives and campaigns
• Collaboration with various internal and external partners
• Professional development opportunities in a mission-driven environment

Our client is an equal opportunity employer. We encourage you to apply even if you don't meet every qualification-your background could be exactly what this team needs.