Demand Planning Manager - Hybrid, Data-Driven Forecasting

Darigold, Inc.; Seattle (WA); Hybrid; USD 114,000 - 171,000; Full time

Benefits offered by this job

401k matching

Life & disability coverage

Paid time off

Paid holidays

Parental leave

Education assistance

Flexible hybrid schedule

Job summary

Darigold seeks an experienced Demand Planning Manager to lead forecasting and planning across products, customers and channels. You will translate pricing, promotions and customer strategies into robust demand inputs and facilitate consensus forecasts with Sales, Finance and Commercial teams.

In this role, you will support IBP processes, monitor forecast performance and deliver data-driven insights to optimize business outcomes.

Qualifications

• Bachelor's degree in Business, Finance, Economics or related field.
• 4+ years of experience in demand planning, commercial strategy, finance or related analytical roles.
• Experience partnering with Sales, Finance and Supply Chain teams to drive business outcomes.
• Understanding of demand drivers, including pricing, promotions, customer behavior and market dynamics.

Responsibilities

• Develop and maintain baseline and incremental demand forecasts across products, customers and channels.
• Translate pricing, promotional, assortment and customer strategies into demand planning assumptions.
• Facilitate the consensus forecasting process by coordinating inputs from Sales, Finance and Commercial teams.
• Support the Integrated Business Planning (IBP) process through forecast development, assumption tracking and risk identification.
• Monitor forecast performance and identify opportunities to improve forecasting accuracy.
• Analyze demand drivers, including pricing, promotional activity, customer trends and market dynamics.
• Partner with Supply Chain to ensure demand plans align with operational capabilities and constraints.
• Support scenario planning and demand modeling related to pricing, promotions, customer activity, product mix and market changes.
• Evaluate volume, revenue and profitability impacts of commercial initiatives.
• Provide data-driven analysis and recommendations to support decision making.
• Identify risks and opportunities within demand forecasts and communicate findings to stakeholders.
• Contribute demand insights to annual planning, forecasting and commercial investment discussions.
• Develop reporting and dashboards to monitor sales performance, demand trends and forecast accuracy.
• Support monthly and quarterly forecasting, Risks & Opportunities (R&O) and Annual Operating Plan (AOP) processes.
• Maintain scorecards and performance tracking for customer and product launches.
• Provide ad hoc analysis and reporting as needed.
• Build strong working relationships across Sales, Finance and Supply Chain teams.
• Drive alignment around forecast assumptions, planning inputs and business priorities.
• Promote data-driven decision making through clear communication of insights and recommendations.
• Support continuous improvement efforts related to forecasting, reporting and planning processes.
• Lead, coach and develop the Demand Planner.
• Ensure effective forecasting processes, data integrity and execution excellence.
• Strengthen organizational capabilities in demand planning, analytics and scenario modeling.
• Foster a culture of accountability, continuous improvement and data-driven decision making.

Skills

Advanced Excel

Power BI

Data analysis

Forecasting systems

Stakeholder management

Education

Bachelor's degree in Business, Finance, Economics or related field

Tools

Forecasting systems

Customer data platforms

Syndicated data sources

Nielsen

Circana/IRI

Job description

Darigold seeks an experienced Demand Planning Manager to lead forecasting and planning across products, customers and channels. You will translate pricing, promotions and customer strategies into robust demand inputs and facilitate consensus forecasts with Sales, Finance and Commercial teams.

In this role, you will support IBP processes, monitor forecast performance and deliver data-driven insights to optimize business outcomes.