Demand Generation Specialist

Actioneer; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

Actioneer is building a voice-first customer engagement platform for enterprises. We’re hiring a Demand Generations Lead to build and scale marketing-sourced pipeline, set the demand strategy, own the pipeline target, and create the campaigns that bring new customers in.

This hands-on role partners with Sales, Ops and Product, shaping how a new category finds its buyers and leading a small, capable team to run multi-channel programs end to end.

Qualifications

• 5+ years in B2B demand generation at seed to Series B.
• Experience building repeatable marketing-sourced pipeline.
• Experience multi-channel programs: ABM, paid, email, events, outbound.

Responsibilities

• Own marketing-sourced pipeline toward quarterly targets.
• Develop ICP and target account program for Sales.
• Create agent-first and self-serve funnels from visitors to opportunities.
• Drive measurable pipeline from Tier 1 events and partners (AWS).
• Build AI-native demand stack and lead growth marketer.

Skills

Demand generation

B2B marketing

Multi-channel

AI in marketing

Experimentation

Tools

Clay

HeyReach

Job description

At Actioneer, we’re building a voice-first customer engagement platform to help enterprises provide intuitive, consumer-grade experiences for their customers. Our suite of SLMs is designed for cheaply querying enterprise data, detecting bots, and resolving customer queries. We work best in customer journeys where there's multiple parties, and complex documents (think insurance purchase, auto-lending, RFIs etc.)

We're a small, well-capitalized team backed by investors like South Park Commons, Z47, Bitkraft and Sony Ventures. We believe everyone is an IC, and we're in a once-in-a-lifetime moment where all of us have the leverage to punch far above our weight.

About The Role

We’re hiring a Demand Generations Lead to build and scale marketing-sourced pipeline. You’ll set the demand strategy, own the pipeline target, and create the campaigns that bring new customers in.

It’s a hands‑on role. You’ll plan programs and build them too, working with a small, capable team and partnering closely with Sales, Ops and Product. You’ll help shape how a new category finds its buyers.

What You’ll Own

• Marketing-sourced pipeline that hits quarterly qualified-opportunity targets.
• An evidence-based ICP and tiered target account program that Sales sells against.
• Agent-first and self‑serve funnels that turn web visitors and trial users into qualified opportunities.
• Measurable pipeline from every Tier 1 event and key partner, including AWS.
• An AI-native demand stack, plus hiring and leading a growth marketer who runs multi‑channel campaigns end to end.

Key Qualifications

• 5+ years in B2B demand generation, including leading demand at a Seed to Series B company.
• Experience building a repeatable, marketing-sourced pipeline engine from founder‑led or early‑stage sales.
• Experience planning and running multi‑channel programs across ABM, paid, email, events and outbound.
• Hands‑on expertise with modern GTM tools such as Clay and HeyReach.
• Daily use of AI in campaign work, from targeting and personalization to testing and reporting.
• Ability to formulate hypothesis and run campaigns like experiments

Nice to Have

• Experience marketing to regulated businesses (FI, Healthcare) or ISV buyers.
• Background in product‑led or self‑serve motions alongside enterprise sales.
• Experience with hyperscaler or partner co‑sell programs, especially AWS.