Dealer Training Instructional Designer

Peterbilt Motors Company; Denton (TX); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

401k with company match

Pension plan

Paid time off

Job summary

Peterbilt Motors Company seeks a skilled Dealer Training Instructional Designer to build training for dealer personnel and ensure it reflects Peterbilt product quality and PACCAR standards.

You will collaborate with instructors, field service teams, and subject matter experts to deliver classroom, online, and hands-on training, with opportunities for travel to support dealer networks.

Qualifications

• Bachelor's Degree in Instructional Design, Education, or related field.
• 7 years of experience in developing, designing, and delivering technical training content.
• Experience with computer-based training tools such as Articulate Storyline and Adobe Photoshop/InDesign.
• Excellent verbal and written communication skills for presentations and training.
• Strong organizational and project management skills with ability to handle multiple projects.
• Ability to collaborate with Subject Matter Experts across departments and management.
• Strong PC skills: Word, Excel, PowerPoint.
• Willingness to travel ~25%.

Responsibilities

• Develop high-quality training curriculum for Peterbilt dealership personnel.
• Collaborate with Peterbilt Instructors, Field Service, and SMEs to ensure content accuracy.
• Create content for classroom, online, and self-paced formats.

Skills

Verbal communication

Project management

Instructional design

Cross-functional collaboration

Education

Bachelor's Degree in Instructional Design, Education, or related field

Tools

Articulate Storyline

Adobe Photoshop

InDesign

Job description

Dealer Training Instructional Designer

Date: Sep 11, 2026

Location: Denton, TX, US, 76205-7864

Company: PACCAR

Company Information

PACCAR is a Fortune 500 company established in 1905. PACCAR Inc is recognized as a global leader in the commercial vehicle, financial, and customer service fields with internationally recognized brands such as Kenworth, Peterbilt, and DAF trucks. PACCAR is a global technology leader in the design, manufacture and customer support of high-quality light-, medium- and heavy-duty trucks under the Kenworth, Peterbilt and DAF nameplates. PACCAR designs and manufactures advanced diesel engines and also provides customized financial services, information technology and truck parts related to its principal business.

Peterbilt Motors Company

On highways, construction sites, city streets, logging roads - everywhere our customers earn their living - Peterbilt's red oval is a familiar symbol of performance, reliability and pride. Peterbilt has reigned as America's premium quality truck manufacturer since the company's founding in 1939. Our dedication to deliver products and services focused on improving customers' performance, image, profitability and peace of mind truly makes Peterbilt the Class of the Industry.

Requisition Summary

Provide high quality, relevant and effective training curriculum for Peterbilt dealership personnel that contributes to the success of our dealers and customers. Develop training that is uniquely Peterbilt and reflects the caliber of the products we manufacture and the dealer network we support. Collaborate with Peterbilt Instructors, Field Service, and Subject Matter Experts to ensure our training content is accurate.

Job Responsibilities

• Training Content Development: Work with dealers, dealer development, field service, customer service, program management, and engineering to identify and develop training to meet the needs of dealership personnel in managing Peterbilt dealerships and servicing Peterbilt vehicles and PACCAR engines. This includes classroom, recorded and live web-based training, videos, workbooks, and other training methods for most effectively providing tangible skills needed for dealership personnel in the performance of their jobs.
• Training Content Management and Organization: Manage the curriculum development process for new training programs, update existing training content to ensure it is current and relevant, develop and maintain the department’s processes and procedures, and oversee the organization and storage of the department’s training content.
• Online Training: Develop and publish interactive on-demand and live online training. This includes recording, editing, graphic design, video, and photography.

Job Responsibilities cont.

• Classroom Training: Develop content for classroom training including workbooks, hands-on activities, exams, instructor guides, class checklists, and e-library materials. Adjust content and materials for continuous improvement.
• Master Service Professional Publication: Manage the content and development of the Peterbilt quarterly service department newsletter and workbook program. This includes identifying, writing articles, and editing content for print and online distribution.
• Learning Management System Management and Administration: Work with an outside vendor to manage the training content of the Peterbilt Dealer Academy Learning Management System. Manage the design/layout, content, and reporting associated with the Dealer Academy.
• Perform miscellaneous project work and other duties as assigned.

Required Qualifications

• Bachelor's Degree in Instructional Design, Business, Marketing/Communications, or Education required.
• 7 years of experience in developing, designing, and delivering technical training content.
• Experience in computer-based training development using products to include Articulate Storyline and Adobe Photoshop, InDesign, and others.
• Excellent verbal and written communication skills including creation and delivery of presentations and training programs.
• Strong organizational and project management skills. Ability to manage multiple projects simultaneously.
• Ability to effectively interface with Subject Matter Experts across multiple departments and Peterbilt management.
• Strong PC skills to include Word, Excel, and PowerPoint.
• Attitude of continuous improvement and ability to handle multiple priorities.
• Approximately 25% travel.

Preferred Qualifications

• Spanish and/or French language both oral and written a plus.
• Strong understanding of trucking/automotive industry, dealerships and/or supplier networks.
• Experience with Heavy truck, automotive, or heavy equipment.

General Description of all Benefits

As a U.S. PACCAR employee, you have a full range of benefit options including:

• 401k with up to a 5% company match
• Fully funded pension plan that provides monthly benefits after retirement
• Comprehensive paid time off – minimum of 10 paid vacation days (additional days are provided with additional seniority/years of service), 12 paid holidays, and sick time
• Tuition reimbursement for continued education
• Medical, dental, and vision plans for you and your family
• Flexible spending accounts (FSA) and health savings account (HSA)
• Paid short-and long-term disability programs
• Life and accidental death and dismemberment insurance
• EAP services including wellness plans, estate planning, financial counseling and more
• This position is also eligible for a holiday gift.

Additional Job Board Information

PACCAR is an E-Verify & Equal Opportunity Employer/Protected Veteran/Disability corporation. Peterbilt promotes Diversity and Inclusion through mentorship, events, and affinity support groups – The Diversity Council, Peterbilt Women’s Initiative (PBWIN), Veterans Group, Peterbilt Black Organization for Leadership & Development (B.O.L.D.), and ADVOCATE (an LGBTQ+ support group).