Dealer Network Growth & Planning Lead

Hyundai Motor Group; Fountain Valley (CA); On-site; USD 91,000 - 130,000; Full time

Benefits offered by this job

Vehicle lease allowance

Holiday pay

Vacation & sick leave

Healthcare insurance

401(k) match

Employer 401(k) contributions

Life insurance

Disability benefits

Mental health support

Health advocacy

Job summary

Hyundai Motor Group seeks a Manager, Dealer Planning & Placement to drive market studies, analytics, and dealer-network actions for Hyundai and Genesis across the U.S. You will partner with Legal, regions, and analytics partners to ensure compliant, data-driven expansion and efficiency gains.

In this role you will manage vendors, oversee PMA geography audits, and deliver executive-ready analyses to guide dealer-network development and performance.

Qualifications

• High school graduate.
• Bachelor's degree in Business, Economics, Geography/GIS, Data Analytics, or related field preferred.
• Six or more years of experience in the automotive industry (OEM, dealer, or automotive analytics/consulting) highly desirable.
• Familiarity with state dealer franchise laws; protest processes and working with Legal a plus.
• Experience managing vendor or consultant relationships, deliverables, and budgets a plus.
• Must be able to learn and demonstrate proficiency with industry data and mapping platforms used by HMA/GMA.
• Strong analytical and data management skills, including an understanding of sales efficiency, registration effectiveness, PMAs, UIO, and demographic data.
• Ability to turn complex data into clear, executive-ready recommendations and presentations.
• Strong project management and organizational skills; able to manage multiple high-priority deadlines.
• Proficient in Microsoft Office (Excel, PowerPoint, Word, Access); AI tools is a plus.
• Excellent written, oral, and interpersonal communication skills, with the ability to influence cross-functional partners at all levels.
• Sound judgment and discretion in handling confidential information.
• Ability to work independently with minimal supervision and as a collaborative member of a team.

Responsibilities

• Shape where Hyundai and Genesis grow next; provide analytical foundation for dealer networks.
• Serve as hub between Dealer Network Strategy, the National General Managers, the Regions, Legal, and third-party market analytics partners; turn market data into data-driven recommendations.
• Influence long-term sales performance, customer reach, and dealer health across the HMA/GMA network.
• Lead the market study program; create annual study plan; work with third-party partners to evaluate sales, registrations, UIO, demographics; guide studies through multi-level approvals.
• Deliver dealer-facing market review decks and materials; track reviews and forms within required timeframes; manage census tract changes and network actions.
• Deliver fact-based location, optimal-zone, relocations, buy/sells, and dissolutions; quantify impacts and provide clear recommendations.
• Partner with Legal and regional teams to ensure dealer actions comply with state franchise laws and notices.
• Oversee PMA geography audits, census tract changes, Planning Guide updates, and data integrity; manage third-party analytics partners.
• Own relationships with third-party market analytics partners; manage budgets, contracts, invoices, and drive new capabilities such as KPI dashboards.
• Deliver executive-ready analyses, presentations, and recurring network reporting.

Job description

Hyundai Motor Group seeks a Manager, Dealer Planning & Placement to drive market studies, analytics, and dealer-network actions for Hyundai and Genesis across the U.S. You will partner with Legal, regions, and analytics partners to ensure compliant, data-driven expansion and efficiency gains.

In this role you will manage vendors, oversee PMA geography audits, and deliver executive-ready analyses to guide dealer-network development and performance.