Data Scientist II: Marketing & Commercial Analytics Remote

Actalent; Carlsbad (CA); Remote; USD 45,000 - 65,000; Full time

Job summary

Actalent is seeking a Data Scientist II to support Digital Marketing and Commercial Analytics through advanced modeling and predictive analytics. You will work with customer, market, CRM, and sales data to uncover growth opportunities, develop personas, forecast behaviors, and drive data-informed decisions.

The ideal candidate will have hands-on experience with predictive models, ML techniques, and translating large data sets into actionable strategies for commercial and marketing outcomes.

Qualifications

• Bachelor's degree in a quantitative field.

Responsibilities

• Develop predictive models to identify customer behaviors and market opportunities.
• Build segmentation frameworks and personas from marketing, CRM, and sales data.
• Apply statistical methods and ML techniques to forecast and plan business initiatives.
• Analyze marketing and sales performance across the customer lifecycle.
• Design and evaluate experiments, A/B tests, and observational analyses.

Skills

Python

SQL

R

SAS

Machine learning

Education

Bachelor's degree in statistics

Tools

Power BI

Tableau

Job description

Actalent is seeking a Data Scientist II to support Digital Marketing and Commercial Analytics through advanced modeling and predictive analytics. You will work with customer, market, CRM, and sales data to uncover growth opportunities, develop personas, forecast behaviors, and drive data-informed decisions.

The ideal candidate will have hands-on experience with predictive models, ML techniques, and translating large data sets into actionable strategies for commercial and marketing outcomes.