Data Science Manager, Media Analytics & Automation

Zenith

New York (NY)

On-site

USD 89,000 - 114,000

Full time

9 days ago

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Benefits offered by this job

Medical coverage
Dental
Vision
Disability
401K
Parental leave
Tuition reimbursement
Flexible time off

Job summary

PLUS+ by Publicis is PepsiCo's dedicated global marketing and media operating model, bringing together data, technology, and talent to accelerate growth.

The Manager, Data Science will transform complex media and audience data into actionable insights, partnering with Analytics, Strategy, Activation and Data Science teams to solve business problems, develop scalable analytical solutions, and improve efficiency of recurring processes.

Qualifications

  • 3+ years of experience in Analytics, Data Engineering, Marketing Analytics, Media Analytics, or related field.
  • Advanced proficiency in SQL and Python.
  • Strong experience manipulating, transforming, and analyzing large datasets.
  • Experience building automated workflows, reusable analytical tools, and scalable data processes.
  • Experience working with digital media data and media taxonomies.
  • Experience with PySpark and cloud-based data environments (Databricks, Snowflake).
  • Strong problem-solving skills and ability to work independently in ambiguous environments.
  • Excellent communication and presentation skills.

Responsibilities

  • Develop complex SQL and Python-based solutions to prepare, transform, and analyze large media and audience datasets.
  • Perform ad hoc analyses to answer business, client, and campaign performance questions.
  • Build and maintain reusable datasets that support reporting, analytics, and strategic decision-making.
  • Design and automate recurring analytical processes and workflows to improve efficiency and scalability.
  • Work extensively with media taxonomies and reporting dimensions including channel, publisher, DSP, creative size, placement, audience, and daypart.
  • Identify data quality issues and implement processes to improve consistency and reliability across datasets.
  • Collaborate with stakeholders to translate ambiguous business questions into analytical approaches and recommendations.
  • Present findings and insights to both technical and non-technical audiences.
  • Document analytical methodologies, data definitions, and workflow processes to support long-term team scalability.

Skills

SQL
Python
Data analysis
PySpark

Tools

Databricks
Snowflake

Job description

PLUS+ by Publicis is PepsiCo's dedicated global marketing and media operating model, bringing together data, technology, and talent to accelerate growth.

The Manager, Data Science will transform complex media and audience data into actionable insights, partnering with Analytics, Strategy, Activation and Data Science teams to solve business problems, develop scalable analytical solutions, and improve efficiency of recurring processes.

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