Data Marketing Analytics Specialist

One Nevada Credit Union; Las Vegas (NV); Sur place; USD 85 000 - 120 000; Plein temps

Avantages offerts par ce poste

Health plan

401(k) plan

Life Insurance

Paid time off

Family leave

Disability insurance

Training & development

Wellness resources

Résumé du poste

One Nevada Credit Union is seeking a Marketing Data Systems & Analytics Specialist to connect our data infrastructure with marketing intelligence needs. The role blends data systems administration with advanced analytics to deliver insights that drive campaign performance, member growth, and ROI.

Local candidates only for this position. You will build dashboards, conduct post-campaign analyses, support A/B testing, and develop segmentation models to improve targeting and cross‑sell.

Qualifications

• Bachelor's degree in Marketing Analytics, Data Science, Business Intelligence, Information Systems, or related field.
• 3-5 years of data analytics experience, with at least 2 years in marketing analytics.
• Strong SQL skills and experience with data visualization tools (Tableau, Power BI, or similar).
• Experience with CRM and marketing automation platforms.
• Financial services or credit union experience strongly preferred.
• Strong analytical, communication, and organizational skills.
• Knowledge of data privacy and governance best practices.

Responsabilités

• Build and maintain marketing dashboards tracking campaign performance, ROI, conversions, and cost metrics across all channels.
• Conduct post‑campaign analysis and provide insights to optimize marketing strategies.
• Support A/B testing, attribution analysis, and performance reporting for leadership and the board.
• Develop member and non‑member segmentation and propensity models to improve targeting and cross‑sell.
• Manage CRM, e‑mail marketing, and marketing automation platforms.
• Maintain data integrations across Jack Henry Symitar, Q2, and related systems.
• Ensure data quality, governance, and compliance with privacy regulations.
• Generate targeted campaign lists and support campaign fulfillment.
• Leverage AI tools to enhance analytics, reporting, and insight generation.

Connaissances

SQL

Data analytics

Marketing analytics

Communication

Formation

Bachelor's degree in Marketing Analytics or related field

Outils

Tableau

Power BI

CRM platforms

Description du poste

One Nevada Credit Union has an excellent career opportunity on our Marketing Team: The Marketing Data Systems & Analytics Specialist connects One Nevada Credit Union's data infrastructure with marketing intelligence needs. This role blends data systems administration and advanced analytics to deliver actionable insights that drive campaign performance, member growth, and ROI. The specialist manages marketing technology platforms, maintains integrations with core and digital banking systems, and ensures reliable, compliant marketing data. We are seeking local candidates only at this time.

Key Responsibilities

• Build and maintain marketing dashboards tracking campaign performance, ROI, conversions, and cost metrics across all channels.
• Conduct post‑campaign analysis and provide insights to optimize marketing strategies.
• Support A/B testing, attribution analysis, and performance reporting for leadership and the board.
• Develop member and non‑member segmentation and propensity models to improve targeting and cross‑sell.
• Manage CRM, e‑mail marketing, and marketing automation platforms.
• Maintain data integrations across Jack Henry Symitar, Q2, and related systems.
• Ensure data quality, governance, and compliance with privacy regulations.
• Generate targeted campaign lists and support campaign fulfillment.
• Leverage AI tools to enhance analytics, reporting, and insight generation.

Qualifications

• Bachelor's degree in Marketing Analytics, Data Science, Business Intelligence, Information Systems, or related field.
• 3-5 years of data analytics experience, with at least 2 years in marketing analytics.
• Strong SQL skills and experience with data visualization tools (Tableau, Power BI, or similar).
• Experience with CRM and marketing automation platforms.
• Financial services or credit union experience strongly preferred.
• Strong analytical, communication, and organizational skills.
• Knowledge of data privacy and governance best practices.

• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k, IRA)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Short Term & Long Term Disability
• Training & Development
• Wellness Resources