Data-Driven Marketing Specialist – Grow Brand & Leads

Technology Credit Union (Tech CU); San Jose (CA); On-site; USD 81,000 - 113,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Disability insurance

Tuition assistance

Job summary

A financial services organization in California is seeking a Marketing Specialist to drive brand awareness and member engagement. You will execute integrated marketing campaigns and analyze performance metrics. Ideal candidates should have 4+ years of experience in financial services marketing and proficiency with tools like Google Analytics and HubSpot. This full-time role also offers benefits including medical and vision insurance.

Qualifications

• 4+ years of marketing experience in financial services.
• Strategic mindset with hands-on execution skills.
• Strong communication, organization, and project management abilities.

Responsibilities

• Execute integrated marketing campaigns.
• Create engaging content and promotional materials.
• Analyze campaign performance and member behavior.
• Support SEO/SEM strategies and website updates.
• Coordinate with vendors and internal teams.
• Lead initiatives that grow brand visibility and member satisfaction.

Skills

Creative thinking

Data-driven marketing

Project management

Strong communication

Tools

Google Analytics

HubSpot

Microsoft Office

Job description

A financial services organization in California is seeking a Marketing Specialist to drive brand awareness and member engagement. You will execute integrated marketing campaigns and analyze performance metrics. Ideal candidates should have 4+ years of experience in financial services marketing and proficiency with tools like Google Analytics and HubSpot. This full-time role also offers benefits including medical and vision insurance.