Data-Driven Marketing Specialist | Campaigns & Video

American Lending Center Holdings Inc.; Irvine (CA); On-site; USD 60,000 - 80,000; Full time

Job summary

A financial services company based in California seeks a Marketing Specialist to drive data-informed marketing strategies and optimize campaign performance. The ideal candidate will have a background in marketing or data analytics, strong analytical and communication skills, and proficiency in video editing tools. This role includes managing content production for social media, leading event marketing efforts, and providing insights through analytics to improve customer engagement and brand visibility. The candidate must be organized, detail-oriented, and thrive in a collaborative environment.

Qualifications

• 2+ years of experience in marketing, digital marketing, analytics, or creative production.
• Experience in digital marketing analytics tools.
• Strong skills in managing multiple projects.

Responsibilities

• Lead planning and execution of internal and external communications.
• Manage social media operations and performance analytics.
• Oversee creation of marketing collateral and ensure brand consistency.
• Lead marketing support for events and evaluate performance.
• Design frameworks to measure marketing performance and provide insights.

Skills

Strong analytical skills

Proficiency in video editing

Excellent communication skills

Attention to detail

Project management

Education

Bachelor’s or Master’s degree in Marketing, Business, Communications, Data Analytics

Tools

Adobe Premiere Pro

Google Analytics

Google Search Console

Job description

A financial services company based in California seeks a Marketing Specialist to drive data-informed marketing strategies and optimize campaign performance. The ideal candidate will have a background in marketing or data analytics, strong analytical and communication skills, and proficiency in video editing tools. This role includes managing content production for social media, leading event marketing efforts, and providing insights through analytics to improve customer engagement and brand visibility. The candidate must be organized, detail-oriented, and thrive in a collaborative environment.