Data-Driven Marketing Communications Strategist

Community Health Choice, Inc.; Houston (TX); Hybrid; USD 90.000 - 130.000; Vollzeit

Zusammenfassung

Community Health Choice, Inc. is seeking a Marketing Communications Strategist to lead data-driven marketing and communications initiatives across commercial lines of business.

The role focuses on developing enterprise-wide campaigns, leveraging research, and aligning activities with strategic goals while driving growth and member retention. The MCS will design multi-channel plans, establish robust KPIs, and oversee CRM integration and performance reporting for senior leadership.

Qualifikationen

• Bachelor's degree in Marketing, Integrated Marketing, Marketing and Communications or related field.
• 7 years of directly related experience.
• Must be proficient with Microsoft Word, Excel, PowerPoint and Outlook.
• Project management experience is a plus.

Aufgaben

• Develops and executes complex enterprise-wide marketing and communications strategies leveraging data and research.
• Creates multi-media plans, roadmaps, and execution strategies across organizational units.
• Develops campaign reporting, tracking strategies, KPIs, and success measures.
• Sets up CRM integration from strategy through implementation for clear tracking.
• Monitors data weekly, monthly, quarterly, and yearly to optimize ROI.

Ausbildung

Bachelor's Degree in Marketing, Integrated Marketing, Marketing and Communications or related degree

7 years direct related experience

Microsoft Word

Microsoft Excel

PowerPoint

Outlook

Project management experience

Tools

Microsoft Word

Excel

PowerPoint

Outlook

Jobbeschreibung

Community Health Choice, Inc. is seeking a Marketing Communications Strategist to lead data-driven marketing and communications initiatives across commercial lines of business.

The role focuses on developing enterprise-wide campaigns, leveraging research, and aligning activities with strategic goals while driving growth and member retention. The MCS will design multi-channel plans, establish robust KPIs, and oversee CRM integration and performance reporting for senior leadership.