Strategic Marketing Communications Leader – Healthcare Growth

Harris Health System, Inc.; Houston (TX); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Community Health Choice, Inc. in Texas seeks a Marketing Communications Strategist to lead data-driven campaigns, align with business goals, and drive member growth and retention across our commercial lines of business. You will develop enterprise-wide plans, set KPIs, and deliver actionable performance reports for leadership.

The role requires 7+ years of relevant experience, strong MS Office skills, and potential project management experience.

Qualifications

• Bachelor's degree in Marketing or related field.
• 7 years of directly related experience.
• Proficient in Word, Excel, PowerPoint & Outlook.
• Project management experience is a plus.

Responsibilities

• Develops enterprise-wide, multi-media marketing and communications plans, roadmaps, and execution strategies to support internal engagement efforts and advance objectives for business units across the organization.
• Develops and executes complex enterprise-wide marketing and communications strategies leveraging data and research to maximize membership growth and retention for commercial LOBs.
• Develops campaign reporting and tracking strategies by identifying goals, KPIs, and other measures of success; tailors marketing approaches to desired outcomes.
• Identifies and sets up tracking mechanisms; leads CRM integration from definition to implementation for clear tracking and reporting.
• Executes campaign tracking and reporting and analyzes data to draw insights and ROI on a regular basis.

Skills

Marketing strategy

Data analysis

Campaign tracking

CRM integration

Stakeholder communication

Education

Bachelor's degree in Marketing or related field

Tools

Microsoft Word

Excel

PowerPoint

Outlook

Job description

Community Health Choice, Inc. in Texas seeks a Marketing Communications Strategist to lead data-driven campaigns, align with business goals, and drive member growth and retention across our commercial lines of business. You will develop enterprise-wide plans, set KPIs, and deliver actionable performance reports for leadership.

The role requires 7+ years of relevant experience, strong MS Office skills, and potential project management experience.