Data-Driven Growth Marketing Manager (Atlanta On-site)

Reframe; Atlanta (GA); On-site; USD 90,000 - 130,000; Full time

Job summary

Reframe in Atlanta, GA is seeking a Growth Marketing Manager to drive user acquisition, engagement and retention for the app. You will design cross-channel campaigns, run experiments, and optimize funnels to lift key metrics.

You will partner with product, design, content and data teams, manage initiatives with external partners, and report progress to stakeholders. A data-driven mindset and strong collaboration are essential.

Qualifications

• Growth Marketing expertise including user acquisition and retention.
• Proficient in Marketing Analytics to measure performance.
• Experience with Marketing Automation platforms.
• Strong Project Management to lead campaigns.
• Ability to interpret data and build dashboards.
• Experience in consumer mobile apps/health tech is beneficial.
• Comfort with A/B testing and funnel analysis.
• Excellent communication and collaboration.
• Bachelor’s degree in Marketing, Business, Analytics or related field, or equivalent experience.

Responsibilities

• Plan, execute, and optimize growth marketing campaigns across digital channels.
• Develop growth strategies and manage performance marketing initiatives.
• Oversee experiments and A/B tests and analyze campaign data to improve metrics.
• Collaborate with product, design, content, and data teams to align marketing with product roadmap.
• Coordinate with external partners or agencies and report progress to stakeholders.

Skills

Growth Marketing

Marketing Analytics

Automation Platforms

Project Management

Dashboards

AB Testing

Communication

Health Tech Experience

Education

Bachelor’s degree in Marketing, Business, Analytics, or related field

Job description

Reframe in Atlanta, GA is seeking a Growth Marketing Manager to drive user acquisition, engagement and retention for the app. You will design cross-channel campaigns, run experiments, and optimize funnels to lift key metrics.

You will partner with product, design, content and data teams, manage initiatives with external partners, and report progress to stakeholders. A data-driven mindset and strong collaboration are essential.