Data-Driven Digital Marketing Manager

Prosum; Long Beach (CA); On-site; USD 70,000 - 90,000; Full time

Job summary

A digital marketing firm is seeking a Digital/Online Marketing Manager to oversee online metrics and demand generation activities. The ideal candidate will have 3-5 years of experience in managing marketing campaigns and a strong background in marketing analysis. Responsibilities include analyzing trends, managing relationships with partners, and providing insights to drive sales. This role requires excellent communication skills and a degree in Marketing, preferably an MBA.

Qualifications

• 3-5 years of experience managing website demand generation campaigns.
• 3-5 years of experience in online marketing metrics and tagging strategy.
• Strong marketing analysis and project management experience.

Responsibilities

• Oversee all online marketing metrics and analytics activities.
• Manage demand generation activities for client's website.
• Analyze key online trends to implement marketing activities.

Skills

Marketing analysis

Project management

Creative presentation skills

Communication skills

Experience with online marketing metrics

Education

Bachelor’s degree in Marketing

MBA with an emphasis in Marketing

Job description

A digital marketing firm is seeking a Digital/Online Marketing Manager to oversee online metrics and demand generation activities. The ideal candidate will have 3-5 years of experience in managing marketing campaigns and a strong background in marketing analysis. Responsibilities include analyzing trends, managing relationships with partners, and providing insights to drive sales. This role requires excellent communication skills and a degree in Marketing, preferably an MBA.