Data-Driven Digital Marketing Manager

Topline Holdings Inc.; Charleston (SC); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Opportunities for unlimited growth

Dynamic work culture that values hard

Professional development opportunities

Job summary

Topline Holdings Inc. in Charleston, SC seeks a Marketing Account Manager to lead campaign performance analysis and strategic decision-making for clients.

You will manage multi-channel campaigns, leverage GAM, Meta, and Microsoft Ad Manager, and translate data into actionable recommendations. A data-driven mindset and strong communication are essential; a marketing degree is preferred.

Qualifications

• Experience analyzing campaign performance and deriving insights.
• Strong knowledge of ad management platforms (GAM, Meta, Microsoft).
• Ability to drive data-driven decisions and ROI optimization.
• Excellent communication and cross-functional collaboration.
• Marketing/Communications degree preferred.

Responsibilities

• Engage with clients and advise strategies to grow business.
• Develop, execute, and manage multi-channel campaigns.
• Utilize Google Ad Manager, Meta Ad Manager, and Microsoft Ad Manager.
• Use Google Sheets and other tools for tracking and reporting.
• Analyze campaign performance and customer behavior using GA4.
• Implement and fine-tune conversion tracking.
• Provide actionable insights and recommendations based on data.
• Collaborate with cross-functional teams to align campaigns with goals.
• Stay updated on trends, tools, and best practices.

Skills

Analytical mindset

Excellent communication

Collaboration

Independent work

Campaign optimization

Project management

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Google Ad Manager

Meta Ad Manager

Microsoft Ad Manager

Google Sheets

GA4

Google Ads Certification

Google Analytics Certification

Job description

Topline Holdings Inc. in Charleston, SC seeks a Marketing Account Manager to lead campaign performance analysis and strategic decision-making for clients.

You will manage multi-channel campaigns, leverage GAM, Meta, and Microsoft Ad Manager, and translate data into actionable recommendations. A data-driven mindset and strong communication are essential; a marketing degree is preferred.