Data-Driven Category Analyst: Growth & Insights

Red Bull; New York (NY); On-site; USD 65,000 - 90,000; Full time

Job summary

RedBull is seeking a Category Analyst to consolidate data from Circana, Nielsen, consumer data, and wholesale shipments to identify opportunities for growth in volume, share, promotion, price, and shelf space. The role focuses on turning data into actionable insights to drive regional strategy and volume.

Candidates may sit in New York, NY or be eligible to sit in Chicago, IL, Philadelphia, PA, or Atlanta, GA, expanding collaboration across major markets.

Responsibilities

• The Category Analyst will be responsible for collection of data from multiple sources (Circana, Nielsen, Consumer Data, wholesale shipment data etc.) to identify opportunities for RedBull in volume, share, promotion, price, and shelf space.
• The main focus is to turn data into actionable insights to drive strategy and volume for their assigned region.

Job description

RedBull is seeking a Category Analyst to consolidate data from Circana, Nielsen, consumer data, and wholesale shipments to identify opportunities for growth in volume, share, promotion, price, and shelf space. The role focuses on turning data into actionable insights to drive regional strategy and volume.

Candidates may sit in New York, NY or be eligible to sit in Chicago, IL, Philadelphia, PA, or Atlanta, GA, expanding collaboration across major markets.