Dallas Growth Marketing Lead - Equity Options

Zipline; Fort Worth (TX); On-site; USD 140,000 - 180,000; Full time

Job summary

Zipline is seeking a Marketing Manager to own the strategy and performance for the Dallas market. You will lead integrated plans across brand, lifecycle, partnerships, and local activations to drive growth.

The role requires deep market knowledge, strong collaboration with Commercial, Operations, and Communications, and a track record of measurable impact. You will define success metrics, analyze performance, and adapt tactics to maximize awareness, acquisition, and market share in a

Qualifications

• Experience building integrated marketing strategies across multiple disciplines.
• Strong business judgment and prioritization based on impact.
• Experience leading cross-functional initiatives and influencing without authority.
• Excellent communication and relationship-building skills.

Responsibilities

• Own the marketing strategy, priorities, and performance of the Dallas market.
• Build integrated marketing plans combining brand, lifecycle, partnerships, and local activations.
• Identify local growth opportunities based on business impact and customer needs.
• Coordinate with Commercial, Operations, Community Engagement, and Marketing to align investments.
• Share customer insights and local learnings with the broader organization.
• Define success metrics and continually refine strategy based on results.

Skills

Marketing strategy

Growth marketing

Brand & partnerships

Cross-functional leadership

Data-driven decisions

Communication & stakeholder mgmt

Ambiguity tolerance

Onsite in Dallas

Job description

Zipline is seeking a Marketing Manager to own the strategy and performance for the Dallas market. You will lead integrated plans across brand, lifecycle, partnerships, and local activations to drive growth.

The role requires deep market knowledge, strong collaboration with Commercial, Operations, and Communications, and a track record of measurable impact. You will define success metrics, analyze performance, and adapt tactics to maximize awareness, acquisition, and market share in a