Dallas Emerging Brands Market Manager

Brown--forma; Irving (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

Brown-Forman is seeking a Market Manager for Emerging Brands in the Dallas market—leading brand initiatives, executing strategies, and driving growth through strong relationships with on- and off-premise accounts. You will partner with senior regional leaders to plan, coach, and train distributor teams while overseeing budget responsibilities.

You will travel as needed, engage with key accounts, and coach teams to elevate Brown-Forman brands through data-driven insights and hands-on market

Qualifications

• Minimum of 3 years of experience in the beverage alcohol industry with a track record of meeting metrics.
• Demonstrated ability to build and maintain effective relationships across channels and geographies.
• Ensures clear and consistent communication aligned to Brown-Forman objectives.
• Strong coaching and sales training skills with active market presence.
• Proficient with Google Suite and Microsoft Office for budgeting and planning.
• Willingness to travel and work nights/weekends as required.
• Valid state driver’s license and ability to lift up to 60 pounds.

Responsibilities

• Build Connections: Call on targeted on-premise & off-premise accounts.
• Target & Engage: Maintain and work the targeted account list.
• Sell with Passion: Hand sell portfolio of brands to gatekeepers.
• Educate & Inspire: Conduct staff training and brand education seminars.
• Boost Visibility: Secure brand visibility and features in accounts.
• Turn Data into Action: Analyze depletion data and act on insights.
• Lead development and oversee execution for Emerging Brand platforms in Dallas.
• Develop market plans with senior managers and field teams.
• Set and track goals with distributors and sales teams.
• Monitor portfolio performance and recommend improvements.
• Collaborate in planning meetings and manage budgets.
• Coach agency partners and coordinate training across local team.

Skills

Relationship building

Coaching

Sales training

Communication

Travel readiness

Budgeting & planning tools

Tools

Google Suite

Microsoft Office

Job description

Brown-Forman is seeking a Market Manager for Emerging Brands in the Dallas market—leading brand initiatives, executing strategies, and driving growth through strong relationships with on- and off-premise accounts. You will partner with senior regional leaders to plan, coach, and train distributor teams while overseeing budget responsibilities.

You will travel as needed, engage with key accounts, and coach teams to elevate Brown-Forman brands through data-driven insights and hands-on market