Customer Marketing Strategist

Alan; Gallipolis (OH); On-site; USD 85,000 - 110,000; Full time

Job summary

Alan seeks a Customer Marketer to own and drive customer-focused marketing initiatives that align with business goals. You will shape narratives, programmes, and assets using customer, market, and field insights.

You will collaborate with Sales, Product, Marketing, and regional teams to accelerate adoption, improve commercial effectiveness, and fuel growth across markets. This role requires strategic thinking and hands-on execution.

Qualifications

• Experience owning a meaningful Customer Marketing, commercial, GTM, or customer-facing Marketing scope.
• Strong customer and commercial judgment.
• Ability to structure ambiguous problems and make clear choices.
• Strong communication, narrative, and stakeholder management skills.
• Experience turning insight into action, adoption, or measurable business impact.
• Ability to work hands-on with limited direction.
• Curiosity, adaptability, and willingness to expand your scope over time.

Responsibilities

• Own an ambiguous but defined Customer Marketing workstream from diagnosis through rollout.
• Turn customer, market, and field insight into clear narratives, useful programmes, and concrete actions.
• Work with Sales, Customer Success, Product, Marketing, and local teams to move initiatives forward.
• Prioritise opportunities based on customer needs, business impact, and available evidence.
• Design rollout, adoption, and feedback mechanisms.
• Define relevant metrics, measure impact, and iterate based on results.
• Connect Customer Marketing work to adoption, commercial effectiveness, or business growth.

Skills

Customer Marketing

Commercial judgment

Ambiguity management

Communication

Stakeholder management

Insight-to-action

Adoption impact

Job description

Alan seeks a Customer Marketer to own and drive customer-focused marketing initiatives that align with business goals. You will shape narratives, programmes, and assets using customer, market, and field insights.

You will collaborate with Sales, Product, Marketing, and regional teams to accelerate adoption, improve commercial effectiveness, and fuel growth across markets. This role requires strategic thinking and hands-on execution.