Customer Marketing Manager — Growth & Innovation

The Marzetti Company; Columbus (OH); In loco; USD 60.000 - 90.000; Tempo pieno

Descrizione del lavoro

The Marzetti Company is seeking an Assistant Customer Marketing Manager to develop and execute initiatives for assigned customers and channels. You will translate Foodservice and category priorities into customer opportunities, presentations, innovation projects, selling tools and marketing solutions to drive growth and strengthen partnerships.

You will lead assigned customer projects and commercialization work, partnering across Sales, Category Marketing, R&D/Culinary, Operations, PMO and other

Competenze

• Bachelor’s degree in Marketing, Business or related field.
• Experience supporting innovation or product commercialization.
• Experience managing projects and coordinating cross-functional teams.
• Strong analytical, organizational and project-management skills.
• Strong written, verbal and presentation skills.
• Collaborative, curious and action-oriented mindset with strong customer focus.

Mansioni

• Customer & Channel Strategy: Execute customer plans aligned with channel and category priorities; analyze customer, category and marketplace trends to identify opportunities; provide demand planning and IBP inputs, including promotions, launches and key assumptions; and track priorities, timelines and customer commitments.
• Customer Innovation & Commercialization: Lead assigned customer innovation and commercialization projects; manage customer briefs, white papers and product/menu solution recommendations; develop business cases for category marketing approval; and lead cross-functional teams through Stage Gate, commercialization and launch.
• Cross-Functional Project Execution: Partner with R&D/Culinary, Operations and PMO to execute projects that meet customer requirements, develop customer launch plans and coordinate cross-functional inputs and deliverables.
• Customer Partnership & Business Reviews: Develop customer business reviews in partnership with Sales; analyze customer and marketplace information to identify insights and opportunities; and support customer meetings, innovation sessions and follow-up.
• Customer Presentations & Selling Tools: Develop customer presentations, selling stories and marketing materials using insights and analysis; support research and preparation for current and prospective customers; coordinate category, culinary and product inputs for proposals; and create and maintain customer selling tools and marketing solutions.
• Pricing, RFPs & Channel Marketing: Coordinate customer pricing requests and RFP inputs across cross-functional partners; execute assigned customer marketing programs, timelines and deliverables; support channel activations; coordinate promotions, digital activities and selling-tool development; and manage agency and internal project deliverables.
• Industry & Customer Events: Execute assigned trade shows, customer meetings and industry events, including presentations, samples, materials and logistics.

Conoscenze

Analytical skills

Project management

Communication

Customer focus

Formazione

Bachelor's degree in Marketing, Business or related field

Descrizione del lavoro

The Marzetti Company is seeking an Assistant Customer Marketing Manager to develop and execute initiatives for assigned customers and channels. You will translate Foodservice and category priorities into customer opportunities, presentations, innovation projects, selling tools and marketing solutions to drive growth and strengthen partnerships.

You will lead assigned customer projects and commercialization work, partnering across Sales, Category Marketing, R&D/Culinary, Operations, PMO and other