Customer Growth Manager

Insight Global; Miami (FL); On-site; USD 90,000 - 130,000; Full time

Job summary

Insight Global in Miami is seeking a Customer Growth Marketing Manager for a travel client. You will identify, nurture, and grow high‑value audiences while helping launch new products and experiences.

You will build partnerships, craft audience and acquisition strategies, and execute campaigns across channels such as CTV, programmatic, paid social, Meta, CRM, and direct mail. The role blends strategy, analytics, and hands‑on execution.

Qualifications

• 5+ years in customer growth or related roles.
• Hands-on execution across acquisition and demand-gen campaigns.
• Analytical, data-driven mindset with audience identification and measurement.

Responsibilities

• Identify, segment, nurture, and grow high-value customer audiences.
• Launch new products and experiences.
• Develop partnerships and co-marketing initiatives.
• Execute campaigns across channels including CTV, programmatic, paid social, Meta, CRM, and direct mail.
• Measure performance and refine messaging using data.
• Collaborate cross-functionally with product, creative, content, and other teams.

Skills

Customer Growth Marketing

Audience Segmentation

Campaign Execution

Analytical Mindset

Partnerships / Co-Marketing

Multi-channel Campaigns

Tools

Meta Ads Manager

CRM Platforms

Job description

Insight Global is seeking a Customer Growth Marketing Manager for a travel client in Miami. This person will take a hands‑on approach to identifying, segmenting, nurturing, and growing high‑value customer audiences while helping launch new products and experiences. They will develop partnerships, audience and acquisition strategies, and execute campaigns across channels such as CTV, programmatic, paid social, Meta, CRM, and direct mail. This candidate will use customer and campaign data to measure performance, refine messaging, and uncover new audiences beyond established segments like equestrian, golf, and sports. They will work cross-functionally with product, creative, content, and other teams and should be someone who can move comfortably between strategy, analytics, and hands‑on campaign execution.

Required Skills & Experience

• 5+ years of customer growth, growth marketing, audience marketing, or related experience
• Strong hands‑on execution experience across customer acquisition and demand‑generation campaigns
• Strong analytical and data‑driven mindset with experience identifying, nurturing, segmenting, and measuring target audiences
• Background in travel, hospitality, lifestyle, luxury, or sports marketing and experience with mixed‑media campaigns, including CTV, programmatic, paid social, and Meta
• Experience developing strategic partnerships and/or co‑marketing initiatives