Cultural Social Media Lead & Community Builder

The Indian Pueblo Cultural Center, Inc.; Albuquerque (NM); Sur place; USD 45 000 - 65 000; Plein temps

Résumé du poste

The Indian Pueblo Cultural Center, Inc. invites a creative Social Media Specialist to grow our digital presence across IPCC and IPMI brands, crafting engaging content and authentic stories that resonate with diverse audiences.

Based in Albuquerque, the role requires a flexible schedule for live events, evenings, weekends, and holidays, with collaboration to support brand campaigns and community engagement.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.
• Three (3) years of professional experience managing social media channels and creating content for a business, agency, organization, or brand.
• Ability to successfully pass a pre-employment drug/alcohol screening and background investigation.

Responsabilités

• Develop, create, schedule, and publish engaging social-first content across multiple social media platforms.
• Produce compelling photography, video, reels, stories, graphics, and written content that reflects each brand's unique voice.
• Capture on-site content at events, community activities, promotions, and IPMI locations.
• Edit photos and videos using Adobe Creative Cloud and other approved creative tools.
• Repurpose existing content into new formats to maximize reach and engagement.
• Maintain an organized digital asset library of photography, video, graphics, and user-generated content.
• Manage the daily execution of social media activities across all IPMI brands and platforms.
• Monitor comments, direct messages, reviews, and mentions while providing timely, professional responses.
• Foster authentic engagement and meaningful conversations with online audiences.
• Escalate customer service concerns or reputation issues to the appropriate internal team(s).
• Monitor industry trends, competitor activity, and emerging social conversations.
• Execute social media content calendars aligned with marketing campaigns and business objectives.
• Adapt content for each platform based on audience behavior and best practices.
• Track audience growth, engagement, and campaign performance.
• Analyze key performance metrics and prepare regular reports with actionable recommendations.
• Stay current on platform updates, emerging technologies, and social media trends to continuously improve results.
• Partner with marketing, operations, and internal stakeholders to support promotions, campaigns, and special events.
• Coordinate content approvals and ensure consistency with brand standards.
• Support paid social media campaigns with creative assets and audience insights.
• Gather stories, promotions, and content opportunities from multiple business locations.
• Utilize approved Artificial Intelligence (AI) tools to improve workflow efficiencies and content development in accordance with company policies.
• Ensure compliance with brand standards, copyright requirements, privacy regulations, and social media policies.
• Support additional marketing initiatives and special projects as assigned.

Connaissances

Social media management

Content creation

Photography

Video editing

Adobe Creative Cloud

AI tools

Analytics

Formation

Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or related field

Outils

Photoshop

Lightroom

Premiere Pro

Acrobat

Social media scheduling

Description du poste

The Indian Pueblo Cultural Center, Inc. invites a creative Social Media Specialist to grow our digital presence across IPCC and IPMI brands, crafting engaging content and authentic stories that resonate with diverse audiences.

Based in Albuquerque, the role requires a flexible schedule for live events, evenings, weekends, and holidays, with collaboration to support brand campaigns and community engagement.