Culinary Marketing Lead & Creative Director

Miskiri Hospitality Group; Laurel (MD); On-site; USD 42,000 - 62,000; Full time

Benefits offered by this job

Competitive salary

Health, dental, and vision insurance

Opportunities for professional develop

Employee discounts at restaurant loca​

Job summary

Miskiri Hospitality Group in Laurel, MD is seeking a Marketing Coordinator to develop and execute marketing initiatives that boost brand visibility and drive customer engagement. The role combines project management with creative direction to guide the overall visual and thematic direction of marketing materials.

You will lead digital marketing, content creation, and promotional campaigns, collaborating with culinary and operations teams to deliver cohesive campaigns across restaurant locations.

Responsibilities

• Strategic Planning: Market research, define audiences, and set marketing objectives.
• Brand Management: Maintain brand consistency and develop guidelines for logos, colors, and tone.
• Digital Marketing: Manage website SEO and develop social media calendars for platforms.
• Content Creation: Produce visual and written content and guide creative direction.
• Promotional Campaigns: Plan seasonal promos, loyalty programs, and events.
• Advertising: Plan media channels and oversee ad production.
• Analytics and Reporting: Track KPIs and prepare regular performance reports.
• Collaboration and Leadership: Work with culinary and ops teams during promotions.

Job description

Miskiri Hospitality Group in Laurel, MD is seeking a Marketing Coordinator to develop and execute marketing initiatives that boost brand visibility and drive customer engagement. The role combines project management with creative direction to guide the overall visual and thematic direction of marketing materials.

You will lead digital marketing, content creation, and promotional campaigns, collaborating with culinary and operations teams to deliver cohesive campaigns across restaurant locations.