CRO Manager: Elevate Ecommerce Conversions (Hybrid)

Skechers; Manhattan Beach (CA); On-site; USD 90,000 - 115,000; Full time

Job summary

Skechers is seeking a full-time Conversion Rate Optimization Manager to drive a roadmap of CRO activities across our ecommerce site. You will analyze user journeys, optimize UX, and collaborate with Product, UX/UI, and Content teams to improve conversion and revenue.

You’ll manage testing programs, measure impact, and translate insights into actionable recommendations. Ideal candidates have 3–5 years of CRO experience, strong analytics, and familiarity with platforms like Monetate, Dynamic

Qualifications

• BA or BS.
• 3+ years of CRO experience managing A/B testing programs
• Knowledge of Monetate (preferred) or other tools (Google Optimize, Monetate, Optimizely, Dynamic Yield, etc.)
• Deep analytical mindset that is obsessed with tracking and improving E-Commerce
• 5 years of working experience managing web analytics and delivering dashboards
• Experience with GTM, Data Layers, and basic HTML/CSS/JavaScript knowledge
• Excellent communication and presentation skills with the ability to communicate and drive meaningful business outcomes
• Self-starter, ability to meet deadlines in a fast-paced environment with minimal direction
• Experience in UX research is a plus

Responsibilities

• Lead day-to-day CRO program execution: ideation, prioritization, execution, analysis, and optimization.
• Analyze site performance, user behavior, and journeys to identify friction points and opportunities to improve conversion and revenue.
• Build and manage the CRO testing roadmap and facilitate planning with stakeholders.
• Manage CRO agency relationship: test development, timelines, quality, and performance.
• Collaborate with Product, UX/UI, Content to implement A/B tests and experience enhancements.
• Translate insights into actionable recommendations for stakeholders and leadership.
• Own test measurement and clearly communicate results and impact.
• Translate learnings into scalable experience improvements across the customer journey.
• Serve as subject-matter expert across CRO tools (Monetate, GA, Quantum Metric).
• Oversee test configuration, tagging, QA, targeting rules, and platform integrations.
• Maintain CRO reporting cadences showing testing pipeline, results, and impact.

Skills

CRO management

A/B testing

structured experimentation

communication of business impact

presentation skills

data-driven decision making

Education

BA or BS

Tools

Monetate

Dynamic Yield

Optimizely

Google Analytics

Quantum Metric

LogRocket

Fullstory

GTM

Data Layers

HTML/CSS/JavaScript

Job description

Skechers is seeking a full-time Conversion Rate Optimization Manager to drive a roadmap of CRO activities across our ecommerce site. You will analyze user journeys, optimize UX, and collaborate with Product, UX/UI, and Content teams to improve conversion and revenue.

You’ll manage testing programs, measure impact, and translate insights into actionable recommendations. Ideal candidates have 3–5 years of CRO experience, strong analytics, and familiarity with platforms like Monetate, Dynamic