CRM Senior Manager, Campaigns & Personalization Ops

Walgreens; Deerfield (IL); On-site; USD 125,000 - 219,000; Full time

Job summary

Walgreens in Deerfield, IL is seeking a CRM Senior Manager for Retail Campaigns to lead the development and execution of customer-centric marketing campaigns across retail channels, driving engagement, loyalty, and sales.

You will partner with Merchandising, Loyalty, Digital, Analytics and IT to translate business objectives into scalable CRM strategies, ensuring measurable impact and operational excellence.

Qualifications

• Bachelor’s degree or equivalent with 4+ years in Marketing, Insights or Digital.
• Expertise in ACC and AEM with track record of CRM programs.
• Experience building relationships across all levels, incl. executives.
• Experience turning data into actionable marketing improvements.

Responsibilities

• Act as team expert on ACC and AEM.
• Manage offshore resources and data flows for marketing effectiveness.
• Lead CRM initiatives and advocate for scalable CRM solutions.
• Partner with Marketing, Product, Digital Commerce, and IT to drive engagement.

Skills

Marketing experience

Adobe Campaign Classic

Adobe Experience Manager

Leadership

Data-driven decisions

Education

Bachelor’s Degree

High School Diploma

Tools

Adobe Campaign Classic

Adobe Experience Manager

Job description

Walgreens in Deerfield, IL is seeking a CRM Senior Manager for Retail Campaigns to lead the development and execution of customer-centric marketing campaigns across retail channels, driving engagement, loyalty, and sales.

You will partner with Merchandising, Loyalty, Digital, Analytics and IT to translate business objectives into scalable CRM strategies, ensuring measurable impact and operational excellence.