CRM & Marketing Insights Specialist

J Kokolakis Contracting Inc; Tarpon Springs (FL); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical benefits

Vision & Dental

401k match

ESOP

Holidays

Summer Fridays

Tuition reimbursement

Mileage reimbursement

Fitness reimbursement

Paid CPE/Dues/Licenses

Referral bonus

Employee events

Job summary

J Kokolakis Contracting Inc. is seeking a Marketing & CRM Specialist to turn data into opportunity, clarify pipeline, strengthen client relationships, and provide insights to win more work.

You will sit at the center of business development, marketing, and operations, keeping our CRM clean, supporting go/no-go decisions, and developing dashboards for leadership visibility. This role helps connect people, projects, and pursuits in a fast-paced construction environment.

Qualifications

• Degree or equivalent experience in related field.
• 3+ years of experience in CRM management, data analysis, marketing or business development support.
• Experience in the construction/AEC or related industry preferred.
• Proficiency with CRM platforms (ProjectMark or similar systems).
• Strong analytical skills with ability to interpret data and provide actionable insights.
• Advanced proficiency in Microsoft Excel and reporting tools.

Responsibilities

• Maintain accurate and up-to-date client, contact, and project records.
• Clean and standardize data across offices and teams.
• Develop and enforce CRM standards, workflows, and governance.
• Support CRM system integrations (including Procore) and drive user adoption.
• Train staff on CRM usage and best practices.
• Track and manage opportunities including RFQs, RFPs, SOQs, and bids.
• Monitor procurement platforms and opportunity sources.
• Maintain accurate pipeline data and backlog projections.
• Track and analyze win rates, hit rates, and overall performance metrics.
• Prepare and distribute weekly business development reports (pipeline, wins/losses).
• Develop dashboards and reporting tools for leadership visibility.
• Conduct market sector analysis (solid waste, aviation, healthcare, federal, etc.).
• Lead weekly Go/No-Go meetings, identifying opportunities and supporting decision-making.

Skills

CRM management

Data analysis

Excel

Communication

Attention to detail

Project management

Go/No-Go support

Education

Bachelor's degree in Business/Marketing/Data Analytics

Tools

Procore

ProjectMark

Job description

J Kokolakis Contracting Inc. is seeking a Marketing & CRM Specialist to turn data into opportunity, clarify pipeline, strengthen client relationships, and provide insights to win more work.

You will sit at the center of business development, marketing, and operations, keeping our CRM clean, supporting go/no-go decisions, and developing dashboards for leadership visibility. This role helps connect people, projects, and pursuits in a fast-paced construction environment.