CRM Growth Lead: Retention & Loyalty (Hybrid NYC)

24 Seven Talent; New York (NY); Hybride; USD 90 000 - 130 000; Plein temps

Résumé du poste

24 Seven Talent is seeking a hands-on Retention & CRM Manager to accelerate loyalty and durable direct-to-consumer revenue. The role owns the retention and CRM revenue line, with responsibility for improving repeat purchase rate, customer lifetime value, and CRM contribution to total e-commerce revenue.

The ideal candidate combines strong lifecycle marketing strategy with deep executional expertise in Klaviyo.

Qualifications

• 5+ years in lifecycle/retention marketing in ecommerce.
• Deep Klaviyo expertise with flows, segments, automations.
• Proven ability to boost retention, LTV, and CRM-driven revenue.
• Strong data analysis and ability to translate insights into actions.
• Collaborative, proactive, growth-stage team mindset.

Responsabilités

• Design and optimize email and SMS lifecycle programs.
• Build and manage Klaviyo flows, segments, campaigns.
• Own loyalty program end-to-end and measure performance.
• Brief CRM creative with design and merchandising teams.
• Develop segments using purchase and engagement data.
• Establish testing framework for personalization.
• Own CRM analytics, forecasting, retention, and LTV.
• Maintain data hygiene, deliverability, and compliance.
• Collaborate with marketing, merchandising, and acquisition.

Connaissances

Lifecycle marketing

Klaviyo

Analytics

Cross-functional collaboration

Brand stewardship

Description du poste

24 Seven Talent is seeking a hands-on Retention & CRM Manager to accelerate loyalty and durable direct-to-consumer revenue. The role owns the retention and CRM revenue line, with responsibility for improving repeat purchase rate, customer lifetime value, and CRM contribution to total e-commerce revenue.

The ideal candidate combines strong lifecycle marketing strategy with deep executional expertise in Klaviyo.