Credit Card Marketing Systems Analyst - Bridge & Optimize

TechDigital Group; United States; On-site; USD 90,000 - 120,000; Full time

Job summary

TechDigital Group in the United States seeks a skilled Business Systems Analyst to bridge Credit Card Marketing teams and technology partners. You will translate business requirements into functional specs, drive platform enhancements, and ensure marketing solutions support portfolio strategies.

Responsibilities include eliciting requirements, creating BRDs and user stories, coordinating with IT for sprint planning and UAT, mapping data across CDPs and marketing tools, and maintaining

Qualifications

• Bachelor's degree in information systems, business, CS or related field.
• 4–6 years of experience as a Business Systems Analyst in financial services or credit card/payments domain.
• Proficiency with Jira, Confluence, Azure DevOps and process modeling tools.
• Experience with Agile/Scrum and Waterfall SDLC methodologies.
• Ability to write and interpret data queries for validation and mapping.

Responsibilities

• Elicit, document, and manage business and functional requirements from credit card marketing stakeholders, translating workflows into BRDs, user stories, use cases, and diagrams.
• Serve as liaison between marketing and IT/engineering, facilitating sprint planning, backlog grooming, and UAT across platforms.
• Lead system integration analysis and data mapping for offer management, CDPs, and digital marketing tools; ensure data flow across systems.
• Support design and implementation of marketing tech solutions by evaluating vendor capabilities and defining system requirements.
• Develop and execute UAT plans, including test scripts, defect tracking, and sign-off documentation.
• Analyze and optimize end-to-end marketing processes from segmentation to reporting pipelines for efficiency.
• Maintain comprehensive system documentation including data dictionaries, workflow diagrams, and integration specs.

Skills

Requirements gathering

Agile/Scrum

Data analysis

Process modeling

Cross-functional collaboration

Education

Bachelor's degree in Information Systems, Business Administration, Computer Science, or related field

Tools

JIRA

Confluence

Azure DevOps

Visio

Lucidchart

Job description

TechDigital Group in the United States seeks a skilled Business Systems Analyst to bridge Credit Card Marketing teams and technology partners. You will translate business requirements into functional specs, drive platform enhancements, and ensure marketing solutions support portfolio strategies.

Responsibilities include eliciting requirements, creating BRDs and user stories, coordinating with IT for sprint planning and UAT, mapping data across CDPs and marketing tools, and maintaining