Credit Card Marketing Strategy Lead (Remote)
Blend360
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Benefits offered by this job
Job summary
Blend360 is seeking a Credit Card Marketing Strategy & Implementation Consultant for a Fortune 100 financial services client. The role focuses on developing multi-channel marketing strategies, go-to-market plans, and end-to-end campaign execution to drive card product adoption and customer engagement.
Ideal candidates bring 5–10 years in direct/digital marketing and strong program management. This remote US-based position offers benefits for full-time consultants and a 12-month duration with
Qualifications
- 5–10 years of experience in direct marketing, digital marketing, campaign strategy, or marketing implementation.
- Bachelor’s degree required.
- Proven experience developing and executing multi-channel marketing campaigns.
Responsibilities
- Develop and support marketing strategies for new credit card product launches and ongoing engagement initiatives.
- Build go-to-market strategies and campaign plans to drive product adoption and customer engagement.
- Translate marketing strategies into detailed execution plans, timelines, and deliverables.
- Coordinate multi-channel campaign execution including digital and print, with internal teams and external agencies.
- Monitor campaign performance and optimize based on insights and testing.
Skills
Education
Tools
Job description
Blend360 is seeking a Credit Card Marketing Strategy & Implementation Consultant for a Fortune 100 financial services client. The role focuses on developing multi-channel marketing strategies, go-to-market plans, and end-to-end campaign execution to drive card product adoption and customer engagement.
Ideal candidates bring 5–10 years in direct/digital marketing and strong program management. This remote US-based position offers benefits for full-time consultants and a 12-month duration with
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