Creator Partnerships Lead

Million Dollar Baby Co. (Babyletto, Namesake, daVinci & Nursery Works); Los Angeles (CA); On-site; USD 78,000 - 87,000; Full time

Benefits offered by this job

Health insurance

Flexible PTO

Company matching 401(k)

Vacation reimbursement

Wellness and enrichment subsidy

Tuition reimbursement

Matching charitable donations

Job summary

Million Dollar Baby Co. is seeking a Partnerships Coordinator to join the Marketing team, coordinating influencer and UGC partnerships across Babyletto, Namesake, and DaVinci.

You will source creators, craft compelling briefs, negotiate terms, and manage contracts, assets, and payments to ensure high-quality content that reflects our elevated, design-forward brands. You’ll partner with Growth Content, Brand and DTC teams on seasonal SKUs and asset needs, while maintaining press relationships and

Qualifications

• 1–3 years of experience in influencer marketing, partnerships, PR coordination or related field.
• Experience managing creator or influencer relationships, including outreach, negotiation and content approvals.
• Familiarity with influencer platforms (ShopMy, CreatorIQ, Aspire) or similar.
• Strong organizational skills and ability to manage multiple projects simultaneously.
• Portfolio or samples of past partnerships are a strong plus.

Responsibilities

• Source, vet, and build a pipeline of on-brand creators across Babyletto and Namesake.
• Develop and send detailed briefs guiding creators toward brand-aligned content.
• Negotiate deliverables, rates, and usage rights within budget discipline.
• Manage the lifecycle of partnerships: outreach, contracting, product sends, content review and payments.
• Review submitted content against brief and brand standards before going live.
• Own and organize the UGC asset library for repurposing.

Skills

Relationship building

Communication

Negotiation

Attention to detail

Brand fit

Proactive problem-solving

Creator space interest

Tools

ShopMy

CreatorIQ

Aspire

Job description

Million Dollar Baby Co. is seeking a Partnerships Coordinator to join the Marketing team, coordinating influencer and UGC partnerships across Babyletto, Namesake, and DaVinci.

You will source creators, craft compelling briefs, negotiate terms, and manage contracts, assets, and payments to ensure high-quality content that reflects our elevated, design-forward brands. You’ll partner with Growth Content, Brand and DTC teams on seasonal SKUs and asset needs, while maintaining press relationships and