Creative Strategist

Arrae; Los Angeles (CA); On-site; USD 85,000 - 125,000; Full time

Benefits offered by this job

Hybrid work schedule

Job summary

Arrae Inc. in Los Angeles is seeking a Creative Strategist to blend creative thinking, performance data, and execution across paid channels. You will shape creative evolution, write hooks and scripts, and guide designers and agency partners to scale campaigns.

The ideal candidate translates performance into actionable insights, writes compelling messaging, and manages multiple creative streams in a hybrid LA environment.

Qualifications

• 2+ years in performance-driven creative for paid media.
• Ability to translate performance data into actionable creative insights.
• Experience writing hooks, scripts, and messaging angles.
• Proficient in editing short-form videos (CapCut or similar).
• Organized, proactive, and able to manage multiple creative workstreams.

Responsibilities

• Develop detailed creative briefs — concepting ideas, writing conversion-driven copy, and providing visual direction for paid channels.
• Write short-form video scripts and compelling hooks for paid ads, including UGC and founder-led content.
• Balance iteration and net-new ideas to scale performance.
• Translate testing results into clear creative decisions (what to double down on, refine, or retire).
• Help manage creative production with designers and media buyers to ensure assets are organized and delivered on time.
• Stay up-to-date with trends to identify opportunities for paid media.

Job description

Arrae is a fast-growing wellness brand specializing in 100% natural supplements designed to help with everyday health concerns.

About The Role

We're looking for a sharp, insight-driven Creative Strategist to join the Arrae team in Los Angeles. This role sits at the intersection of creative thinking, performance data, and execution – playing a key role in shaping how our paid media creative evolves and scales.

The ideal candidate knows how to spot patterns in performance, translate them into compelling hooks and angles to push creative forward — both by iterating on what's working and thinking beyond it.

What You'll Do

• Develop detailed creative briefs — concepting ideas, writing conversion-driven copy, and providing visual direction to guide designers and agency partners across paid channels
• Write short-form video scripts and compelling hooks for paid ads, including UGC and founder-led content
• Balance iteration and innovation — scaling what works while introducing net-new ideas to test and expand performance
• Translate metrics and testing results into clear creative decisions — what to double down on, refine, or retire
• Help manage the creative production process, collaborating with designers and media buyers to ensure ad assets are organized, named correctly, and delivered on time
• Stay up-to-date with the competitive and cultural landscape to identify trends, gaps, and opportunities for paid media

Who You Are

• Have 2+ years of experience developing performance-driven creative for paid media (Meta, TikTok, or similar platforms)
• Know how to translate performance data into actionable creative insights
• Can concept and write strong hooks, scripts, and messaging angles that stop the scroll
• Understand how creative impacts metrics like CTR, CPA, and conversion rate, and use those signals to inform iteration
• Can edit short-form videos using tools like CapCut or similar
• Are organized, proactive, and able to manage multiple creative workstreams at once
• Have a genuine interest in wellness, storytelling, and performance marketing
• Are based in Los Angeles and available for a hybrid schedule (some in-person work required)

Why Join Arrae

Be part of a growing, mission-driven brand in the wellness space. Work in a dynamic, fast-paced environment where your contributions make an impact.

ARRAE, Inc. is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences.