Creative Strategist

Megatel Homes; Dallas (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

Megatel Homes is seeking a results-driven marketer to develop concepts for Meta, Google, YouTube, TikTok and other paid and organic channels. You’ll craft hooks, headlines, offers, scripts, and angles, and collaborate with designers, editors, and the marketing team to turn offers into compelling campaigns.

You will analyze performance, build new variations, and help shape a structured creative testing strategy.

Qualifications

• Experience with one or more of the following is highly preferred: FinTech, Payments, Consumer finance, Banking, Crypto / Web3, Rewards or loyalty programs, Mobile apps, High-growth technology companies

Responsibilities

• Develop creative concepts for Meta, Google, YouTube, TikTok, Apple Search Ads, and other paid and organic channels.
• Create strong hooks, headlines, offers, scripts, and campaign angles.
• Develop concepts for static ads, short-form videos, UGC, landing pages, and social content.
• Research competitors, trends, customer pain points, and winning creative strategies.
• Work closely with graphic designers, video editors, content creators, and the marketing team.
• Turn marketing offers into simple, easy-to-understand creative concepts.
• Review advertising performance and identify which hooks, messages, and creative styles are working.
• Build new creative variations based on performance data.
• Help create and manage a structured creative testing strategy.
• Stay ahead of trends across FinTech, payments, rewards, crypto, consumer finance, and social media.
• Help maintain consistent MegPrime Pay messaging and brand positioning across campaigns.

Skills

Creative concepts

Campaign testing

Performance analysis

Job description

What You’ll Do

• Develop creative concepts for Meta, Google, YouTube, TikTok, Apple Search Ads, and other paid and organic channels.
• Create strong hooks, headlines, offers, scripts, and campaign angles.
• Develop concepts for static ads, short-form videos, UGC, landing pages, and social content.
• Research competitors, trends, customer pain points, and winning creative strategies.
• Work closely with graphic designers, video editors, content creators, and the marketing team.
• Turn marketing offers into simple, easy-to-understand creative concepts.
• Review advertising performance and identify which hooks, messages, and creative styles are working.
• Build new creative variations based on performance data.
• Help create and manage a structured creative testing strategy.
• Stay ahead of trends across FinTech, payments, rewards, crypto, consumer finance, and social media.
• Help maintain consistent MegPrime Pay messaging and brand positioning across campaigns.

Preferred Experience

Experience with one or more of the following is highly preferred:

• FinTech
• Payments
• Consumer finance
• Banking
• Crypto / Web3
• Rewards or loyalty programs
• Mobile apps
• High-growth technology companies

What Success Looks Like

You won’t just be responsible for making ads look good.

You’ll Be Responsible For Helping Us Answer

What message will make someone stop scrolling, understand the product, and take action?

You'll continuously develop new ideas, test them, learn from performance, and turn those insights into better creative.

Portfolio Requirement

Applicants should provide examples of campaigns, advertisements, UGC concepts, scripts, or creative strategies they have personally developed.

Please include examples where you can explain the strategy behind the creative and the results it generated.