Creative Social Media Manager — Loan Officer Brands

Guaranteed Rate, Inc.; Chicago (IL); On-site; USD 50,000 - 60,000; Full time

Benefits offered by this job

401(k) plan

Medical benefits

Flexible benefits

Job summary

Rate Loan Officers’ digital presence needs a creative and strategic lead. Guaranteed Rate seeks a hands-on Social Media Manager who can transform ideas into polished content across Instagram, Facebook, LinkedIn, YouTube, TikTok and more.

The role blends graphic design, storytelling and analytics to grow reach, engagement and personal brands, with a focus on on-brand copy, visual identity and video production. Based in Chicago, in-office 3–4 days weekly.

Qualifications

• Portfolio demonstrating graphic design, social media content, branding, and/or logo development is required.
• Bachelor’s degree in Graphic Design, Marketing, Advertising, Communications, Digital Media, or a related field preferred.
• Mortgage industry experience is a plus, but not required.

Responsibilities

• Manage and optimize multiple Loan Officer social media profiles across Instagram, Facebook, LinkedIn, TikTok, YouTube, and other platforms.
• Develop and execute social media strategies designed to grow reach, engagement, audience, and overall brand presence.
• Design and produce high-quality social media content, including static graphics, carousels, Reels, thumbnails, and other digital assets.
• Develop creative concepts and visual identities for Loan Officers, including logos, templates, color palettes, typography, and overall brand direction.
• Create and edit engaging short‑form video content and repurpose content across platforms.
• Develop and manage content calendars aligned with each Loan Officer’s goals, personal brand, and overall social strategy.
• Write engaging, on‑brand social media copy and contribute to creative campaigns and content ideas.
• Track, analyze, and report on key social media metrics, using performance insights to identify what’s working, what needs to change, and opportunities for growth.
• Stay current on social media trends, platform changes, and best practices to identify new opportunities for content and growth.
• Provide creative direction and social media guidance to Loan Officers when needed.

Skills

Graphic design

Social media management

Content creation

Canva

Adobe Creative Suite

Brand development

Logo design

Copywriting

Analytics

Education

Bachelor's degree

Tools

Canva

Adobe Creative Suite

Job description

Rate Loan Officers’ digital presence needs a creative and strategic lead. Guaranteed Rate seeks a hands-on Social Media Manager who can transform ideas into polished content across Instagram, Facebook, LinkedIn, YouTube, TikTok and more.

The role blends graphic design, storytelling and analytics to grow reach, engagement and personal brands, with a focus on on-brand copy, visual identity and video production. Based in Chicago, in-office 3–4 days weekly.