Creative Social Media & Digital Content Lead

CENTER FOR APPLIED SCIENCE & TECHNOLOGY NETWORK

San Antonio (TX)

Hybrid

USD 52,000 - 70,000

Full time

3 days ago
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Benefits offered by this job

Medical coverage
401(k) Retirement Plan
Life Insurance
Disability insurance
Employee assistance program
Paid time off
Paid parental leave

Job summary

CAST Schools Network is seeking a creative, digitally savvy Social Media & Digital Content Creator to lead content development across social platforms and digital channels. The role emphasizes social media strategy, content creation, and storytelling, with photography and video skills to capture CAST culture and achievements.

The ideal candidate will craft authentic, visually compelling content from concept to capture, editing, publishing, and performance analysis, while collaborating with

Qualifications

  • Bachelor's degree in marketing, communications, digital media, journalism, advertising, or related field.
  • 5 years of experience in social media, digital marketing, content creation, communications, or related field.
  • Experience managing social media platforms for an organization, brand, school, nonprofit, or business.
  • Strong understanding of social media strategy, trends, audience engagement, and digital storytelling.
  • Must have strong writing, editing, and storytelling skills.
  • Demonstrated photography and video production experience.
  • Experience creating and editing short-form video for social media.
  • Proficiency with tools such as Adobe Creative Cloud, Canva, CapCut, or similar platforms.

Responsibilities

  • Develop and execute engaging social media content across multiple platforms.
  • Manage content calendar for CAST Schools pages and coordinate with interns.
  • Create platform-specific content reflecting CAST's brand and mission.
  • Write captions, headlines, scripts, and other social copy.
  • Monitor trends and emerging content formats; increase engagement and awareness.
  • Track performance and use analytics to inform future content.
  • Capture high-quality photography and video at campuses and events; travel as needed.

Skills

Social media strategy
Content creation
Storytelling
Editing
Writing
Communication

Education

Bachelor's degree in marketing/communications

Tools

Adobe Creative Cloud
Canva
CapCut
Asana
WordPress

Job description

CAST Schools Network is seeking a creative, digitally savvy Social Media & Digital Content Creator to lead content development across social platforms and digital channels. The role emphasizes social media strategy, content creation, and storytelling, with photography and video skills to capture CAST culture and achievements.

The ideal candidate will craft authentic, visually compelling content from concept to capture, editing, publishing, and performance analysis, while collaborating with

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