Creative/Marketing - Marketing Analyst

HireTalent; San Francisco (CA); Remote; USD 70,000 - 100,000; Full time

Job summary

A remote opportunity with a leading company as a Marketing Analyst for a 4-month contract. This role involves managing media operations and ensuring data tracking accuracy across digital campaigns. Ideal candidates will have experience in digital marketing and tag management systems, contributing to successful media implementations.

Qualifications

• 2–4 years of experience in media operations, digital marketing, or martech/ad tech.
• Experience with tagging and data tracking across platforms.
• Ability to manage multiple concurrent workstreams.

Responsibilities

• Define technical requirements for tag management and data sharing.
• Own tagging setup and QA across platforms.
• Troubleshoot tagging issues with internal teams.

Skills

Media operations

Tag management systems

Digital marketing

Collaboration

Data validation

Tools

Google Tag Manager

Smartsheet

Excel

Job description

Job title: Creative/Marketing - Marketing Analyst
Location: Remote (PST)
Job duration: 4 months with possible extension on W2


About the Role:
We are seeking a detail-oriented and technically savvy Media Operations Contractor to support the execution and measurement of paid media campaigns. This role is essential to ensuring accurate data sharing, seamless tag implementation, and operational efficiency across digital platforms. You will collaborate closely with our Marketing Shared Services team to ensure campaign data infrastructure is built for performance and scale.

What You’ll Do:

• Define and document technical requirements for tag management and data sharing to support paid media tracking, attribution, and audience targeting
• Work cross-functionally with Marketing Shared Services, Product Management, and external agencies to align on implementation strategy and timelines
• Own tagging setup and QA across platforms like Google, Meta, and other media partners
• Ensure accurate and privacy-compliant tracking of conversions, events, and user behavior
• Troubleshoot tagging issues and partner with internal product/engineering teams to resolve data flow or integration gaps
• Maintain up-to-date tagging documentation and campaign tracking specifications
• Manage data quality controls for Adobe, including impact and alert templates

Requirements:

• 2–4 years of experience in media operations, digital marketing, or martech/ad tech
• Experience with tag management systems (e.g., Tealium, Google Tag Manager), pixels, and platform-side tracking (e.g., Meta, Google Ads, TikTok)
• Familiarity with data layer architecture, custom event tracking, and campaign measurement frameworks
• Strong collaboration skills and ability to communicate effectively with both technical and non-technical stakeholders
• Highly organized, detail-oriented, and able to manage multiple concurrent workstreams
• Proficient in Smartsheet or Excel for documentation and data validation
• Must be able to work in PST hours

Nice to Have:

• Experience working with product/engineering teams on marketing technology implementations
• Exposure to server-side tagging or API-based media integrations
• Understanding of privacy and consent frameworks (GDPR, CCPA) as they relate to media tracking

Additional Regions: