Creative Lead — AI-Driven Brand & Experiential Campaigns

Circle; Florida; On-site; USD 140,000 - 170,000; Full time

Job summary

Circle, NYSE: CRCL, is hiring a senior creative lead to shape brand narratives across campaigns, launches, and experiential activations. You’ll translate blockchain and payments concepts into clear, engaging stories and partner with design, engineering, and copy teams to craft polished executions.

You’ll explore AI and emerging tech to unlock new creative possibilities, prototype ideas with code, and ensure a high bar for craft in every project.

Qualifications

• 7+ years of experience in conceptual creative, interactive, experiential, innovation, or equivalent creative roles where technology is central.
• A portfolio of high-quality work demonstrating strong conceptual thinking across brands, campaigns, or experiences.
• Demonstrated ability to originate ideas and develop them from early concept through to compelling outcomes.
• Strong strategic and creative problem-solving skills with the ability to interpret briefs and identify opportunity.
• Proven ability to prototype and make ideas tangible using code, AI tools, design tools, or other appropriate methods.
• Familiarity with generative AI models (ChatGPT, Gemini, etc.) and prompt development.

Responsibilities

• Owning development of bold conceptual ideas for brand campaigns, launches, partnerships, and experiences.
• Simplifying blockchain, payments, and financial infrastructure into clear, engaging narratives.
• Approaching briefs as strategic problems, aligning audience insight, idea, and execution.
• Exploring AI and emerging technologies to unlock new creative possibilities and integrate tech into the process.
• Experimenting and prototyping ideas using AI, code, design tools, and other appropriate methods.
• Partnering with designers, copywriters, engineers, and creative leaders to realize polished executions.
• Maintaining a high bar for creative craft so original idea strength carries through final experiences.

Skills

Brand storytelling

Creative strategy

AI & emerging tech

Prototyping with code

Campaign development

Portfolio of work

Job description

Circle, NYSE: CRCL, is hiring a senior creative lead to shape brand narratives across campaigns, launches, and experiential activations. You’ll translate blockchain and payments concepts into clear, engaging stories and partner with design, engineering, and copy teams to craft polished executions.

You’ll explore AI and emerging tech to unlock new creative possibilities, prototype ideas with code, and ensure a high bar for craft in every project.