Creative Director: Integrated Marketing & Brand

County-Materials-Family-of-Companies; Marathon City (WI); On-site; USD 110,000 - 180,000; Full time

Job summary

County Materials seeks a Creative Director to lead multi‑channel marketing, translating strategy into compelling creative direction. You will supervise Channel Leads across copy, design, video, digital and web, ensuring audience alignment with brand standards and measurable business impact.

The role emphasizes developing briefs, guiding budgets, and driving innovation while collaborating with senior marketing leaders in Marathon, WI.

Qualifications

• Bachelor's degree in Marketing, Communications, Advertising, Graphic Design, Business Administration, or related field.
• Seven or more years of progressive experience in marketing, communications, creative services, or brand management.
• Three or more years of leadership experience managing marketing, creative, communication, or digital teams.
• Experience leading integrated multi-channel marketing initiatives.
• Experience managing budgets, vendors, and external partners.
• Experience translating marketing strategies into successful execution.

Responsibilities

• Translate organizational and marketing objectives into creative strategies and campaigns.
• Provide creative direction to Channel Leads across copy, design, video, digital, and web.
• Establish brand standards, guidelines, and content frameworks across channels.
• Lead cross‑functional collaboration and develop actionable creative briefs.
• Oversee budgets, vendors, and external partners to ensure quality and efficiency.
• Measure performance, optimize creative deliverables, and report KPIs.

Job description

County Materials seeks a Creative Director to lead multi‑channel marketing, translating strategy into compelling creative direction. You will supervise Channel Leads across copy, design, video, digital and web, ensuring audience alignment with brand standards and measurable business impact.

The role emphasizes developing briefs, guiding budgets, and driving innovation while collaborating with senior marketing leaders in Marathon, WI.