Creative Director, eCommerce & Brand Experience

FWDUS Flywheel Digital LLC; United States; On-site; USD 100,000 - 140,000; Full time

Job summary

Flywheel Digital LLC is seeking a Sr. Manager of eCommerce Creative to partner with senior leadership and drive the content studio's strategic vision.

You will mentor teams, steward brands, and oversee craft across information architecture, PDPs, and retailer content while leveraging AI-powered search and shopper insights to deliver breakthrough experiences. Your guidance will balance brand purpose with creative vision and measurable business outcomes, translating insights into elevated eComm

Responsibilities

• Partner with SVP to set and execute the creative studio's strategic vision and goals, establishing workflows and processes for best-in-class delivery.
• Guide creative strategy balancing brand purpose, artistic vision, and measurable business outcomes using insights and data.
• Mentor the creative team, conduct performance reviews, and identify opportunities for professional growth.
• Serve as brand steward for clients' brands, informing direction to resonate with target audiences via elevated storytelling.
• Develop and execute content and UX strategies for PDPs, brand shops, and display creative using IA and accessibility best practices.
• Lead AI tool learning and development (including Figma) to streamline production and future-proof deliverables.
• Stay current with ecommerce trends, generative search, and retailer platform innovations to lead best practices.
• Collaborate with account leads on briefs, client presentations, and inform measurement plans or program recaps.
• Manage multiple projects and resources across copy and design teams, ensuring timely client deliverables.

Job description

Flywheel Digital LLC is seeking a Sr. Manager of eCommerce Creative to partner with senior leadership and drive the content studio's strategic vision.

You will mentor teams, steward brands, and oversee craft across information architecture, PDPs, and retailer content while leveraging AI-powered search and shopper insights to deliver breakthrough experiences. Your guidance will balance brand purpose with creative vision and measurable business outcomes, translating insights into elevated eComm