Creative Director - AI-First Content & Brand Leader

cantina.com; Los Angeles (CA); On-site; USD 250,000 - 350,000; Full time

Benefits offered by this job

Competitive salary

Company equity

Medical, dental, vision insurance

42 days PTO (including holidays)

401(k) retirement plan

Lifestyle spending account $500/mo

Free lunch and snacks

One Medical membership

Job summary

Cantina, a bold new social platform founded by Sean Parker, seeks a Creative Director to own creative direction across original content, ads, and product storytelling. You will write briefs, scripts, shoot and edit, and guide a sizable team of creatives including AI filmmakers.

This hands-on role requires building a strong brand voice, producing platform-native content, and running testing plans with growth. Equity and a generous benefits package are offered.

Qualifications

• Portfolio of video creative including performance advertising.
• Strong storytelling instincts and character development.
• Hands-on proficiency with video editing and motion design tools.
• Experience directing small teams and giving clear feedback.
• Understanding creative metrics like hook rate, hold rate, CTR, CPA.
• Practical experience with AI image, video, and audio production.
• Willingness to try new ideas if they’re strong.

Responsibilities

• Own creative direction across original content, performance advertising, brand campaigns, and product storytelling, defining brand voice.
• Develop video creatives for paid social, organic social, product launches, and brand campaigns.
• Recruit and lead a team of 10 to 25 creatives.
• Write briefs, scripts, treatments, and build storyboards; direct editors, designers, and AI filmmakers.
• Cut video, create motion graphics, generate characters and scenes, iterate on concepts.
• Build testing plans with growth team and act on results.
• Develop platform-native creative with proper pacing, captions, and aspect ratios.
• Maintain a steady pipeline of fresh ideas and scalable formats.

Skills

Video editing

Motion design

Team leadership

Storytelling

Performance advertising

AI production

Tools

Video editing software

Motion design tools

Job description

Cantina, a bold new social platform founded by Sean Parker, seeks a Creative Director to own creative direction across original content, ads, and product storytelling. You will write briefs, scripts, shoot and edit, and guide a sizable team of creatives including AI filmmakers.

This hands-on role requires building a strong brand voice, producing platform-native content, and running testing plans with growth. Equity and a generous benefits package are offered.