Creative Director: AI-Driven Brand Storytelling

Cantina; Los Angeles (CA); Sur place; USD 250 000 - 350 000; Plein temps

Avantages offerts par ce poste

Competitive salary and equity

Excellent health coverage

42 days of PTO; 15 vacation days, 10 s

Parental leave & fertility support

401(k) retirement savings plan

Lifestyle spending account – $500/mo

Complimentary lunch and snacks

One Medical membership

Résumé du poste

Cantina in Los Angeles is seeking a Creative Director to own creative direction across original content, performance advertising, brand campaigns, and product storytelling. This is a hands-on role requiring you to write briefs, scripts, create assets, and direct editors and AI filmmakers.

You’ll recruit and lead a team of 10–25 creatives, develop video for paid and organic social, and turn product features into compelling hooks that drive engagement.

Qualifications

• A strong portfolio of video creative with measurable performance.
• Excellent storytelling instincts to establish a character, create tension, and deliver payoff quickly.
• Hands-on proficiency with video editing and motion design tools.
• Experience directing small creative teams and giving clear, actionable feedback.
• Understanding of creative metrics like hook rate, hold rate, CTR, CVR, and CPA.
• Practical experience with AI image, video, and audio production.
• Speed, taste, and willingness to try something strange if the idea is good.

Responsabilités

• Own creative direction across original content, performance advertising, brand campaigns, and product storytelling, defining our brand voice.
• Turn product capabilities into concepts people actually want to watch, share, and try.
• Recruit and lead a team of 10 to 25 creatives, including directors, editors, designers, writers, and AI filmmakers.
• Develop and produce video creative for paid social, organic social, product launches, and brand campaigns.
• Turn a product feature into a strong hook and clear story to drive trial.
• Write briefs, scripts, and treatments, build storyboards, and direct editors and AI filmmakers.
• Create and cut video, motion graphics, and AI-generated assets.
• Build testing plans with Growth to optimize concepts and CTAs.
• Develop platform-native creative with proper pacing and aspect ratios.
• Maintain a steady pipeline of fresh ideas and scalable formats.

Connaissances

Video editing

Motion design

Storytelling

Team leadership

Creative metrics

AI production

Idea generation

Description du poste

Cantina in Los Angeles is seeking a Creative Director to own creative direction across original content, performance advertising, brand campaigns, and product storytelling. This is a hands-on role requiring you to write briefs, scripts, create assets, and direct editors and AI filmmakers.

You’ll recruit and lead a team of 10–25 creatives, develop video for paid and organic social, and turn product features into compelling hooks that drive engagement.