Creative Director

Abbott (abbottcareers2 board); United States; On-site; USD 120,000 - 180,000; Full time

Job summary

Abbott is seeking a Creative Director to lead world-class creative work that defines brand and campaign identity for health-focused products. This leadership role emphasizes design, art direction, and strategic storytelling to shape how Abbott engages with audiences.

You will own the creative vision across brand initiatives, elevate craft, and ensure cohesive experiences across all touchpoints while collaborating with cross-functional teams to drive business impact.

Qualifications

• 10-15 years of experience in creative roles with a clear trajectory through design, art direction, and leadership.
• Proven track record leading creative strategy and execution for consumer brands; health/wellness experience is a strong plus.
• Portfolio demonstrates exceptional design craft, strategic thinking, and breadth to work across brand programs.

Responsibilities

• Lead the creative strategy across brand campaigns and content, translating business goals into breakthrough ideas.
• Set the standard for craft and brand voice across channels, including ads, packaging, and digital touchpoints.
• Mentor designers and partners, and guide external agencies to deliver high-impact work aligned to brand goals.

Skills

Creative leadership

Art direction

Brand strategy

Design craft

Education

Bachelor's Degree

Job description

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 122,000 colleagues serve people in more than 160 countries.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You'll also have access to:

• Career development with an international company where you can grow the career you dream of.
• Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
• An excellent retirement savings plan with a high employer contribution.
• Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor's degree.
• A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

Lingo is redefining how people understand and engage with their own health and we're looking for a Creative Director who can match that ambition with world-class creative work. This is a leadership role for a creative who has built their foundation in design, art direction, and visual storytelling, and who brings the strategic depth to shape not just how we look, but how we show up in the world and why it matters.

You'll lead the creative vision across brand, campaigns, and content, translating business goals into breakthrough ideas and exceptional creative work. You'll be responsible for evolving the Lingo brand, elevating the quality of everything we put into the market, and ensuring every touchpoint feels distinctive, cohesive, and unmistakably Lingo.

This role reports directly to the Director of Brand and Creative and sits at the intersection of brand strategy, creative leadership, and visual storytelling.

CREATIVE STRATEGY & LEADERSHIP

• Own the creative strategy across brand and campaign initiatives, ensuring all work is rooted in a clear point of view and a deep understanding of the Lingo audience
• Lead creative concepting sessions, bringing a designer's instinct for craft, simplicity, and emotional impact to every brief
• Translate business objectives and marketing briefs into compelling creative platforms, not just executions
• Champion creative consistency and quality across all channels, from performance ads and social to packaging and brand campaigns
• Develop and evolve the visual identity, ensuring it is distinct, durable, and deeply human

DESIGN & CREATIVE DIRECTION

• Lead the creative development of campaigns, content, and brand experiences across all customer touchpoints
• Set the standard for what great creative looks like at Lingo, providing hands‑on guidance and feedback to designers, agencies, freelancers, and creative partners
• Drive the development and evolution of brand guidelines, design systems, and creative frameworks that the broader team can work from
• Ensure every piece of creative work reflects a high level of craft, strategic thinking, and attention to detail
• Balance brand building and business objectives, delivering work that is both creatively exceptional and commercially effective

CROSS-FUNCTIONAL COLLABORATION

• Partner closely with copywriters and content leaders to ensure words and visuals work in genuine creative harmony
• Work alongside brand, product, and growth marketing teams to bring a cohesive creative vision across every customer touchpoint
• Present creative work to senior stakeholders with clarity, confidence, and strategic conviction
• Manage and brief external creative partners, agencies, production teams, photographers, illustrators, and freelancers, ensuring the work lands to brief and to standard

TEAM & CULTURE

• Help build a culture where craft is celebrated and creative thinking is everyone's job
• Mentor designers and creative talent and contribute to the development of a high‑performing, collaborative creative team
• Foster an environment of curiosity, experimentation, and creative excellence
• Stay close to culture, design, technology, health, and wellness trends to ensure Lingo's creative output stays relevant and resonant

Required Qualifications

• Bachelor's Degree
• 10-15 years of experience in creative roles, with a clear trajectory through design, art direction, and creative leadership
• Proven track record leading creative strategy and execution for consumer brands; health, wellness, lifestyle, or technology experience a strong plus
• A portfolio that demonstrates exceptional design craft, smart strategic thinking, and the range to wo