Creative Director — Elevate Health Brand & Campaigns

Abbott Laboratories; Alameda (CA); On-site; USD 149,000 - 297,000; Full time

Benefits offered by this job

Free medical coverage

Retirement plan

Tuition reimbursement

FreeU education benefit

Job summary

Abbott Laboratories, a global health leader, seeks a Creative Director for Lingo to lead the creative strategy across brand, campaigns and content, translating business goals into breakthrough ideas and exceptional work. You will mentor designers, set brand guidelines, drive design systems, and ensure every touchpoint feels distinctive and human, aligning with health and wellness goals.

This role sits under the Director of Brand and Creative and requires a portfolio showing craft, strategic

Qualifications

• Bachelor's Degree required.
• 10–15 years in creative roles with design and leadership.
• Portfolio showing craft and strategic impact across brand, digital, content and campaigns.
• Experience leading integrated creative across design, copy, content and production.
• Experience building and evolving brand identities and design systems.
• Agency, in-house, or hybrid background welcomed; startup or scale-up experience a plus.

Responsibilities

• Lead creative strategy across brand and campaigns rooted in a clear point of view.
• Drive concepting sessions and translate briefs into compelling platforms.
• Champion consistency and quality across channels and touchpoints.
• Develop and evolve visual identity and design systems.
• Balance brand building with business objectives and commercial impact.
• Lead campaigns, content, and brand experiences across customer touchpoints.
• Mentor designers and manage external partners to brief and deliver on brief.

Skills

Creative leadership

Brand strategy

Art direction

Visual storytelling

Campaign development

Design systems

Stakeholder presentation

Cross-functional collaboration

Education

Bachelor's Degree

Job description

Abbott Laboratories, a global health leader, seeks a Creative Director for Lingo to lead the creative strategy across brand, campaigns and content, translating business goals into breakthrough ideas and exceptional work. You will mentor designers, set brand guidelines, drive design systems, and ensure every touchpoint feels distinctive and human, aligning with health and wellness goals.

This role sits under the Director of Brand and Creative and requires a portfolio showing craft, strategic