Craft Beer Brand Educator & Field Ambassador

Enthuse; Philadelphia (Philadelphia County); Remote; USD 100,000 - 120,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401k with match

Paid time off

Job summary

Enthuse is seeking a Guinness Brewery Ambassador (GBA) to develop and deliver brand education while expanding awareness of a premium beer portfolio in a designated territory. You will collaborate with the ambassador team, build distributor and trade relationships, and mentor agency field staff across client and agency teams.

Key duties include educator-focused training for retailers, on-site brand education, and ensuring high quality standards and compliance.

Qualifications

• 4-year college degree in Communications, Marketing or Business.
• 7–10 years of experience in beer, spirits, or hospitality.
• Established network of industry professionals within the local market preferred.
• Excellent knowledge of beverage-alcohol laws, regulations, and rules.
• Confident and outgoing with excellent personal presentation, communication skills, and the ability to tailor communication for a variety of environments.
• Travel requirements estimated at 20% of time.
• Ability to work remotely with flexible hours, including nights and weekends.

Responsibilities

• Distributor Engagement. Drive brand presence, education, and training supporting distributor partners within the designated territory
• Customer Engagement. Deliver retailer-focused training, inclusive of brand history, production, taste profiles, draft systems, and beer quality
• Consumer Engagement. Facilitate consumer brand experiences focused on education, as requested by client or agency
• Advocacy. Represent brand(s) at distributor and customer-facing events or trainings with education, including quality standards and occasional media appearances
• Quality. Own brand quality standards and impart draft systems expertise, including hands on draft equipment diagnosis and troubleshooting
• Mentorship. Mentor agency ambassadors and client sales organizations in brand knowledge and quality expertise
• Content Development. Collaborate in developing educational and training content for internal and external audiences
• Cultivate Opportunities. Seek opportunities within territories for brand engagement and industry communities
• Legal & Compliance. Maintain all legal & marketing code guidelines
• Agency Accountabilities. Administrative tasks, budget tracking, expense management, delivery of KPIs and participation in meetings and trainings

Skills

Communication

Presentation

Industry knowledge

Education

Bachelor's degree

Job description

Enthuse is seeking a Guinness Brewery Ambassador (GBA) to develop and deliver brand education while expanding awareness of a premium beer portfolio in a designated territory. You will collaborate with the ambassador team, build distributor and trade relationships, and mentor agency field staff across client and agency teams.

Key duties include educator-focused training for retailers, on-site brand education, and ensuring high quality standards and compliance.