Remote Premium Beer Brand Educator & Trade Ambassador

Enthuse Marketing Group, LLC; Atlanta (GA); Remote; USD 100,000 - 120,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401k with match

PTO

Job summary

Enthuse Marketing Group, LLC is seeking a Guinness Brewery Ambassador to develop and deliver brand education and expand awareness of premium beer within a designated territory. You will collaborate with the ambassador team and client stakeholders including sales, brand, and customer marketing.

The role requires 7–10 years in beer/spirits/hospitality, strong presentation and communication skills, and a local industry network.

Qualifications

• College degree (4-year) or B.A./B.S. equivalent with focus on Communications, Marketing or Business
• 7-10 years of experience in the beer, spirits, or hospitality industry
• Established network of industry professionals within the local market preferred
• Experience representing bev-alc brands in a field-based role preferred
• Excellent knowledge of bev-alc laws, regulations, and rules
• Confident and outgoing with excellent personal presentation, communication skills, and the ability to tailor communication for a variety of environments
• Deep understanding of market and industry trends
• Strong budget management and business administration skills
• Must have access to reliable transportation
• Ability to work remotely with flexible hours, including nights and weekends
• Travel requirements estimated at 20% of time
• Manage administrative tasks with attention to meeting agency compliance guidelines and standards

Responsibilities

• Distributor Engagement. Drive brand presence, education, and training supporting distributor partners within the designated territory
• Customer Engagement. Deliver retailer-focused training, inclusive of brand history, production, taste profiles, draft systems, and beer quality
• Consumer Engagement. Facilitate consumer brand experienced focused on education, as requested by client or agency
• Advocacy. Represent brand(s) at distributor and customer-facing (trade) events or trainings with education, including quality standards and occasional media appearances
• Quality. Own brand quality standards and impart draft systems expertise, including but not limited to hands on draft equipment diagnosis and troubleshooting
• Mentorship. Mentor agency ambassadors and client sales organizations in brand knowledge and quality expertise, instilling and developing a passion for the industry
• Content Development. Collaborate in developing educational and training content in support of internal (agency & client) and external (customer/trade & distributor) audiences
• Cultivate Opportunities. As industry influencers, seek out opportunities within the territories for brand engagement and noted members of industry communities
• Legal & Compliance. Maintain all legal & marketing code guidelines
• Agency Accountabilities. Complete accurate and timely management including:
• - Administrative tasks, budget tracking, and expense management
• - Delivery of individual KPIs and program activities
• - Participation in all internal meetings and training initiatives

Skills

Communication skills

Industry trends

Budget management

Networking

Public speaking

Education

Bachelor's degree (4-year) in Communications/Marketing/Business

Job description

Enthuse Marketing Group, LLC is seeking a Guinness Brewery Ambassador to develop and deliver brand education and expand awareness of premium beer within a designated territory. You will collaborate with the ambassador team and client stakeholders including sales, brand, and customer marketing.

The role requires 7–10 years in beer/spirits/hospitality, strong presentation and communication skills, and a local industry network.