CPG Public Relations & Brand Reputation Manager

Bonduelle; Philadelphia (Philadelphia County); On-site; USD 90,000 - 130,000; Full time

Job summary

Bonduelle Americas is seeking a Public Relations Manager to develop earned-media and reputation strategies that strengthen awareness and trust for our plant-forward brands. Reporting to the Director, Digital Activation & eCommerce within Marketing, this role aligns PR with digital activation and eCommerce to translate business goals into compelling stories.

You will lead media outreach, prepare spokespeople, manage agencies and crises, and collaborate with Brand Marketing, Digital, Sales, Legal,

Qualifications

• Bachelor’s degree in PR/communications or related field
• 5+ years of PR or corporate communications experience
• Proven success in media strategy and earned coverage
• Excellent writing, editing, and verbal communication skills
• Experience handling sensitive issues and crisis communications
• Strong project-management and cross-functional collaboration

Responsibilities

• Develop and execute annual PR strategies aligned with marketing priorities
• Lead earned-media programs for campaigns, launches, and sustainability
• Build relationships with media, influencers, and industry outlets
• Serve as primary media contact and coordinate responses
• Write and edit releases, pitches, messages, and statements
• Manage agencies, budgets, and project timelines
• Prepare executives for interviews and external engagements

Skills

Media relations

Crisis communications

Strong writing

Project management

Agency management

Education

Bachelor’s degree in PR/communications

Tools

Cision

Meltwater

Analytics tools

Job description

Bonduelle Americas is seeking a Public Relations Manager to develop earned-media and reputation strategies that strengthen awareness and trust for our plant-forward brands. Reporting to the Director, Digital Activation & eCommerce within Marketing, this role aligns PR with digital activation and eCommerce to translate business goals into compelling stories.

You will lead media outreach, prepare spokespeople, manage agencies and crises, and collaborate with Brand Marketing, Digital, Sales, Legal,