Coordinator/Sr Coordinator, Sponsorships and Activations

American Airlines; Fort Worth (TX); On-site; USD 52,000 - 75,000; Full time

Benefits offered by this job

Travel perks

Health benefits

Wellness programs

401(k) program

Employee discounts

Job summary

American Airlines is seeking a Coordinator/Sr Coordinator for Sponsorships and Activations at the Fort Worth headquarters. The role supports global sponsorship initiatives across sports, culinary, cause marketing, and influencer collaborations within the Partnerships & Community team of Global Engagement.

You will manage end-to-end sponsorship campaigns, coordinate with internal teams and external partners, and ensure brand voice consistency across assets. Travel up to 20% is required.

Qualifications

• Associate’s degree in Business, Communications, Marketing, Advertising or related area or equivalent experience/training.
• 1 year of relevant experience
• Ability to travel up to 20% of the time

Responsibilities

• Support in the planning and execution of brand sponsorships and activations
• Collaborate with multiple internal departments, external partners and our agency of record to drive positive brand perception, preference and loyalty
• Support activations that blend the established brand presence of our partners with American’s
• Champion the brand’s tone of voice in all marketing assets, including copy and creative
• Take ownership of tasks/projects and proactively communicate next steps, timelines and potential issues to stakeholders
• Project manage sponsorship-related campaigns from start to finish and develop ongoing results reporting
• Work with the in-house legal department and agencies/partners to support contracts/agreements for talent, ambassadors and influencers
• Act with urgency and model sound strategic judgement to others including leadership
• Other tasks, as assigned

Skills

Creative thinking

Strong organization

Multitasking

Communication skills

Teamwork

Verbal/written communication

Budgeting experience

Evenings/weekends availability

Education

Associate’s degree

Bachelor’s degree

Job description

Coordinator/Sr Coordinator, Sponsorships and Activations View Profile

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Coordinator/Sr Coordinator, Sponsorships and Activations Posting Start Date: 10/15/26

Location:DFW Headquarters Building 8 (DFW-SV08)
Cities:Fort Worth - TX
Requisition ID:88906
This job will continue to be posted until at least 10/22/26.

Job Description

Intro

Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!

Why you'll love this job

This role supports key sponsorships across various verticals—including sports, culinary, cause, and influencer marketing—by coordinating efforts across the organization, external partners, and American’s sports agency of record. As part of the Partnerships & Community team within the Global Engagement group, the individual helps ensure successful sponsorship activations on a global scale.

What you'll do

As noted above, this list is intended to reflect the current job but there may be additional essential functions (and certainly non-essential job functions) that are not referenced. Management will modify the job or require other tasks be performed whenever itis deemed appropriate to do so, observing, of course, any legal obligations including any collective bargaining obligations.

• Support in the planning and execution of brand sponsorships and activations
• Collaborate with multiple internal departments, external partners and our agency of record to drive positive brand perception, preference and loyalty
• Support activations that creatively blend the established brand presence of our partners with American’s
• Champion the brand’s tone of voice in all marketing assets, including copy and creative
• Take ownership of tasks/projects and proactively communicate next steps, timelines and potential issues to appropriate stakeholders – including during ambiguous situations
• Project manage sponsorship-related campaigns from start to finish and develop ongoing results reporting
• Work with the in-house legal department (and respective agencies/partners) to support the development of contracts/agreements for talent, ambassadors and influencers
• Act with urgency and model sound strategic judgement to others including department and company leadership
• Other tasks, as assigned

All you'll need for success

Minimum Qualifications- Education & Prior Job Experience

• Associate’s degree in Business, Communications, Marketing, Advertising or related area or equivalent experience/training
• 1 year of relevant experience
• Ability to travel up to 20% of the time

Preferred Qualifications- Education & Prior Job Experience

• Bachelor’s degree in Business, Communications, Marketing, Advertising or related area or equivalent experience/training
• Experience in partnerships, sports marketing, sponsorships, community relations, events, corporate social responsibility and/or cause marketing with the ability to engage a wide range of stakeholders
• Prior experience working with outside agencies
• Knowledge and experience with planning and executing large-scale events and activations
• Prior project management experience

Skills, Licenses & Certifications

• Creative, visual thinking skills with an ability to think “outside the box”
• Strong organization skills and attention to detail
• Ability to work on multiple tasks simultaneously, under tight deadlines and with excellence
• Strong communication, presentation and problem-solving skills
• Ability to work independently and as part of a team
• Ability to effectively communicate both verbally and written with all levels within the organization
• Some analytical and budgeting experience, with a desire to expand skills in this area
• Excellent communication, presentation, and problem-solving skills
• Ability to work outside traditional office hours including evenings and weekends as needed

What you'll get

Feel free to take advantage of all that American Airlines has to offer:

• Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
• Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
• Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
• 401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
• Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more

Feel free to be yourself at American

From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Team Member Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.
Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.

Cities:Fort Worth - TX
Requisition ID:88906

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