Conversion-Driven PDP Content Specialist

Macy's; New York (NY); On-site; USD 60,000 - 85,000; Full time

Benefits offered by this job

Health insurance

401(k) match

Paid time off

Job summary

Macy’s is seeking a PDP Content Specialist to optimize Product Description Pages across a large catalog, ensuring compliance with Macy’s content standards and leveraging tools to improve PDP quality and conversion.

You will collaborate with merchants and offshore teams, perform light image edits, and ensure assets meet technical specs while maintaining high-quality PDP creation across 100K+ products annually.

Qualifications

• 1-2 years related experience in retail, site merchandising, or marketing.
• Experience with PDP standards and optimization best practices is a plus.

Responsibilities

• Serve as SME on site standards and opportunities for improvements based on competitive analysis.
• Provide training and supporting materials on PDP standards and optimization best practices.
• Leverage analytics to identify content gaps and prioritize optimization opportunities with merchants.
• Coach offshore team on workflows and content guidelines to ensure high-quality PDP creation for 100K+ products annually.
• Perform light image retouching and ensure technical specs for images are met.

Skills

Retail experience

Excel

PowerPoint

Content management systems

Image editing tools

Strong communication

Project coordination

Education

Bachelor's degree or equivalent

Tools

Content Management System (CMS)

Digital Asset Management (DAM)

Adobe Photoshop

Microsoft Office

Job description

Macy’s is seeking a PDP Content Specialist to optimize Product Description Pages across a large catalog, ensuring compliance with Macy’s content standards and leveraging tools to improve PDP quality and conversion.

You will collaborate with merchants and offshore teams, perform light image edits, and ensure assets meet technical specs while maintaining high-quality PDP creation across 100K+ products annually.