Conversion-Driven Marketing Web Producer

BERKSHIRE HATHAWAY SPEC INS; Boston (MA); On-site; USD 95,000 - 115,000; Full time

Benefits offered by this job

Health, Dental & Vision benefits

Disability Insurance

Life Insurance

Job summary

Berxi, part of Berkshire Hathaway Specialty Insurance, is seeking a hands-on Web Production Manager to own and optimize the marketing website, Berxi.com. You will build 5-8+ pages per month in WordPress, fix front-end issues, and partner with our web agency to scope complex needs.

You will join a small, collaborative marketing web team and drive improvements across UX, layout, and performance, while balancing SEO and conversion goals to deliver reliable, scalable pages.

Qualifications

• 3-5 years’ experience in hands-on web execution roles (web ops, CMS management, digital experience).
• Strong experience building pages in WordPress or similar CMS.
• Practical ability to troubleshoot and fix simple front-end issues using HTML/CSS.
• Demonstrable understanding of UX and content hierarchy, responsive behavior, and accessibility basics.
• Experience using analytics (GA4 or similar) to identify and act on performance issues.
• Strong understanding of Core Web Vitals and how they impact UX, SEO, and discovery.
• Knowledge of SEO/AEO execution and structured content.
• Self-starter who can take on responsibility and achieve goals independently.
• Collaborative with ability to communicate across technical and non-technical teams.
• Ability to work 4 days per week onsite in downtown Boston.

Responsibilities

• Execute and optimize marketing page experiences using WordPress.
• Own marketing site performance and implement UX, SEO, and conversion improvements.
• Manage technical site health with internal teams and external agency partners.
• Fix simple front-end issues with HTML/CSS and CMS capabilities.
• Collaborate with the web agency to solve complex issues and template updates.
• Improve page builds for speed, scalability, and consistency.
• Contribute to evolution of templates, components, and workflows.

Skills

WordPress

Web ops

CMS management

HTML/CSS

UX fundamentals

GA4 analytics

Core Web Vitals

SEO & AEO

Collaboration

Self-starter

Education

Bachelor’s degree in marketing/digital

Tools

GTM

Clarity

Heap

GSC

Job description

Berxi, part of Berkshire Hathaway Specialty Insurance, is seeking a hands-on Web Production Manager to own and optimize the marketing website, Berxi.com. You will build 5-8+ pages per month in WordPress, fix front-end issues, and partner with our web agency to scope complex needs.

You will join a small, collaborative marketing web team and drive improvements across UX, layout, and performance, while balancing SEO and conversion goals to deliver reliable, scalable pages.